NEW YORK, NY – Today, Travel Marketing Worldwide launches as the travel industry’s premier association of travel marketing professionals. The company specializes in effective representation services focused on selling global accommodations and complete travel experiences through tour operators in the Americas. With a client base focused on boutique properties and experiential ground operators in Sub-Saharan Africa, Latin America, Asia Pacific and the Himalayas & Beyond, Travel Marketing Worldwide brings together a diverse, well-respected team of travel industry veterans and marketing professionals to offer a proprietary, strategic suite of travel representation services.
“Above all, we are dedicated to connecting our clients with the businesses in the U.S. and Latin America that can generate tangible sales,” explains Sarah Fazendin, Principal Consultant with Travel Marketing Worldwide. “Our clients, properties and ground operators, are looking for increased occupancy from the U.S. market. By combining our passion for extraordinary journeys with a clear understanding of today’s dynamic travel industry, our impressive team of industry veterans now helps providers of experiential travel across the globe realize incremental sales from the US market.”
The core of Travel Marketing Worldwide’s services consists of product training to travel agents and tour operators who specialize in destinations the company represents. Trainings are offered via regular webinars, one-on-on trainings both online and in person, and regular communications to engage the travel trade. The company is thrilled to assist travel agents and tour operators develop new, innovative products and help them through the sales process, particularly if they are new to these destinations and products.
Travel Marketing Worldwide has a robust suite of resources available to the travel trade online. The team of Travel Marketing Worldwide Principal Consultants includes:
Sarah Fazendin: After beginning her career in advertising and tourist board representation, Fazendin has spent the last five years specializing in marketing private-sector African travel experiences and has quickly become a highly respected expert within the African safari industry. Today she heads up the Africa portfolio for Travel Marketing Worldwide.
Maisa Fernandez: Having spent the last decade leading marketing strategy development for a wide variety of global tourism boards in the US market with Carlson Companies, Fernandez excels at creating innovative industry partnerships for her clients as she leads the Latin American portfolio for Travel Marketing Worldwide. She also has a strong public relations background and is well connected in the travel and tourism media world.
Emma Fontanet: A South American native, Fontanet leads representation services in the Latin American outbound travel market for Travel Marketing Worldwide clients. A well-connected industry veteran based in Argentina, she understands the unique needs of operators serving Latin American travelers.
Steve Morgan: For over 25 years, Morgan managed and developed emerging businesses across the globe. Today, he is thrilled to lend international business and global travel expertise to clients in the Asia Pacific region as he heads up this portfolio for Travel Marketing Worldwide.
Alexia Nestora: One of the travel industry’s leading social media marketing experts, Alexia specializes in helping adventure and volunteer travel providers with cost effective marketing strategy as well as monitoring industry trends. Today, she utilizes this experience to bring travel experiences within the emerging Indian Subcontinent to North American market and she leads the Himalayas & Beyond portfolio for Travel Marketing Worldwide.
Mark Campbell: A senior level marketing and general management executive with 25 years of experience, Mark provides travel industry clients consistent success in building, growing and leading best-in-class business organizations. His primary focus is upscale travel & hospitality, luxury goods and services sectors. As founder and president of Solaia Consulting, Mark helps companies to discover, articulate and communicate their unique and authentic brand story; he and three colleagues recently published a white paper entitled ‘360 Brand Story Building’.