Just Released: Adventure Tourism Market Report
The George Washington University (GW), the Adventure Travel Trade Association (ATTA), and Xola Consulting (Xola) undertook a benchmark study of the Adventure Travel Market in 2009. The goal of the study was to gain a better understanding of the size and characteristics of this important market segment. Several key findings were revealed, including that adventure travelers are affluent, educated, and spent more than $89 billion (excluding airfare and gear/clothing) on adventure tourism in 2009.
Industry gets behind World Travel Market World Responsible Tourism Day
(Forimmediaterelease.net) More companies than ever before have applied to participate in World Travel Market (WTM) World Responsible Tourism Day (WRTD) – the only global campaign, in association with the United Nations World Tourism Organization (UNWTO), to inspire and educate the industry to actively help save the planet. More than one hundred large and small travel [...]
New Fee to Fund Travel and Tourism Promotion Will Bring More International Visitors to the U.S., Spur Economic Growth
The Department of Homeland Security today announced that it will begin collecting fees on travelers from Visa Waiver countries to fund a global marketing and promotion campaign aimed at increasing the number of international visitors to the United States. Beginning on September 8, 2010, travelers will be charged a $14 fee when applying for an [...]
Partner NewsAIA Site Preservation Grant Will Protect Underwater Maya Wooden Structures
BOSTON — The Archaeological Institute of America (AIA) has announced that the only known Classic Maya wooden structures, located in Paynes Creek National Park in Belize, will benefit from a $25,000 Site Preservation Grant. The project, led by Louisiana State University Professor, Heather McKillop, will help protect the underwater wooden structures and make information available [...]
Industry Partner NewsOutdoor Industry Companies Invited to Test Beta Version of Industry-Wide Environmental Assessment Tool
BOULDER, COLO.–The Outdoor Industry Association’s Eco Working Group will hold informational sessions during Outdoor Retailer Summer Market in Salt Lake City, UT to introduce brands, designers and suppliers to the Beta Phase 1 version of the outdoor industry’s Eco Index and encourage participation in its pilot testing program this fall. The Eco Index pilot program [...]
Sep 2 — New Fall Harvard Extension School Course Explores Sustainable Tourism
Sep 1 — First ATTA Regional Meeting in Sweden: Thursday, September 2nd
Aug 25 — Save the Serengeti: ATTA Update
Aug 25 — World Big Cat Safaris & The Ultimate Year of the Tiger in 2011
Aug 19 — Special Denver Premiere: “Global Sustainability: Central America to Maine”
→ More Trade News HeadlinesThe Flooding in Pakistan, Update from an ATTA Member
The tent village at Gahli stadium for the displaced people Editor’s Note: The following first-hand account about the flooding situation in Pakistan was submitted today from ATTA Member, the Chitral Association for Mountain Area Tourism, and published to give tourism professionals a glimpse of extent...
Adventure Media Places Clients in Outside Magazine’s “Where to Live Now Dream Towns” Issue
Ft Collins, Colo. — Outside Magazine’s Adventure Towns Issue hit newsstands this week. Colorado-based Adventure Media placed two destination clients in this year’s line-up. Boise, ID was named the Best Overall Adventure Town in the US. They have been selected for this honor by National Geographic...
Sep 2 — New Fall Harvard Extension School Course Explores Sustainable Tourism
Aug 31 — WorldNomads.com Increases Travel Insurance Coverage Age
→ More Member News HeadlinesCyclomundo
Cycling tours in France, Italy, Spain, and Switzerland Cyclomundo is a one-of-a-kind travel company offering a diverse array of cycling vacations: guided and self-guided, pre-arranged or customized, leisurely or challenging… even some based around cyclosportive events like the Etape du Tour. Our tours...
Seascape Kayak Tours
Seascape Kayak Tours has been offering unique, small-group interpretive sea kayaking experiences in Canada and Costa Rica for more than 15 years. The company enjoys a loyal customer following in both locations, where fully guided expeditions – from day trips to week-long adventures – focus on education,...
→ More ATTA Member ProfilesFirst ATTA Regional Meeting in Sweden: Thursday, September 2nd
This Thursday, September 2, 2010, the Adventure Travel Trade Association (ATTA) will hold its first Adventure/Nature Tourism Regional Meeting in Sweden. The ATTA-Västsvenska Turistrådet (West Sweden Tourist Board) meeting will be held in Gothenburg between 14:00 and 17:00. The event is open to ...
Business Destinations Coverage of ATTA President Op-Ed
Adam York of Sublime PR supported the ATTA President Shannon Stowell in presenting the attached PDF Op-Ed piece which just appeared in Business Destinations UK (circ. 100,000+ with highly affluent readership), about how adventure travel “Saves the World.” August / September 2010 Edition Read More →
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