Whether or not the adventure tourism trade community is fully aware, it is directly affecting a gradual, yet dramatic, industrial paradigm shift — specifically, the way in which tourism’s success...
The origin of the LifeStraw company follows a non-traditional path compared to most retail and product companies. LifeStraw started through efforts to solve a humanitarian problem — the proliferation of...
Latin America has become an increasingly popular destination for international tourism. Many countries, including Mexico, Peru, Colombia, Chile, and Argentina, are investing in the tourism sector, and the UN’s World...
Productive and effective companies thrive on a culture that encourages communication between team members. Whether engaging in small talk, ideating or fine-tuning itineraries, or tackling projects across departments, learning how...
In June, Airbnb launched Airbnb Adventures. The Adventure Travel Trade Association (ATTA) supported this initiative by providing Airbnb with safety tips, best practices, and the latest research specific to multi-day...
There is not much to look forward to when we talk about climate change. In the adventure travel industry, it is a very different kind of awe to look out...
There are many parallels between the human-powered outdoor gear and apparel industry and the adventure tourism industry. Each is deeply rooted in values-based leadership, driven toward progressive business practices, and...
Though that thrilling adrenaline rush and an opportunity to be pampered still entice adventure travelers, they are increasingly seeking out new and immersive experiences, cultural encounters, and soft adventure activities,...
Adventure Travel Trade Association (ATTA) team members frequently share breaking news, helpful information, and trend highlights with each other. Below is a curated list of the industry news, global updates,...
Emerging tour operators from India, Kenya, Nepal, and Tajikistan have been named as this year’s Adventure Travel Trade Association (ATTA) Tour Operator Scholarship Program winners. Scholarship recipients received registration for...
