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Bannikin Travel and Tourism Director, Shannon Guihan Joins Sustainable Travel International Canadian Executive Board

The non-profit organization is recognized globally as the leading practitioner of innovative sustainable tourism development solutions for the travel industry

Toronto, ONSustainable Travel International has announced the launch of its Canada operations, in an effort to enhance the organization’s mission to collaborate with destinations, business and travellers to implement innovative sustainable tourism development and conservation solutions that protect the environment, support adaptation to climate change, maintain sense of place, and generate economic benefits. Shannon Guihan, Director of Toronto-based consulting firm Bannikin Travel and Tourism, joins the newly instated Canadian Executive Board.

The new Canada office and non-profit subsidiary boasts a high profile Canadian Board of Directors made up of leaders in the travel sector, and is a fully integrated extension of the organization’s international operations, which is headquartered in Washington, D.C.

With over fifteen years of industry experience, Shannon joins the team of talented and diverse professionals with a shared passion for sustainability in travel and tourism. The committee will consult with leading global brands, tourism associations, governments, and enterprises to develop groundbreaking solutions that address the industry’s most salient sustainability challenges.

“With increased visitation to vulnerable areas like Canada’s northern regions and small communities throughout the nation, the demand for conscientious development programs is paramount,” said Guihan. “The organization is eager to create a viable path to sustainability for clients and partners in Canada and worldwide.”

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