www.Adventure.Travel, the travelers' guide to finding adventure, has big news this spring, with significant website enhancements backed by a the launch of a more aggressive advertising campaign.
The site, which feature listings of more than 200 ATTA Member Tour Operators, will began its campaign this June, with advertisements in key adventure publications in North America and Australasia. The 2009 advertising campaign includes multiple ads in the following publications:
- Men's Journal (circ: 700,000)
- National Geographic Adventure (circ: 625,000)
- BACKPACKER Magazine (circ: 1 million plus)
- Archaeology Magazine (circ: 225,000)
- The website will appear in Eddie Bauer's fall catalogs
- 20,000 STAA (Specialty Travel Agents Association) catalogs, passed out at consumer trade shows and to specialty travel agents
- TNT Magazine (Australia; circ: 12,000)
- Tens of thousands of Adventure.Travel Club Cards sent to ATTA Member Tour Operators in the U.S., for their respective customers
About www.Adventure.Travel
www.Adventure.Travel is the traveler's guide for physical, cultural and nature-based adventure travel. In its second year, the site features more than 200 ATTA Member Tour Operators and top billing on many search engines. Adventure.Travel is brought to you by the Adventure Travel Trade Association, and made possible by ExOfficio.