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Western Balkans Adventure Travel Webinar 3: Travel Operator Product Development Secrets

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Image courtesy of Elma Okic

There are many variables at play when an operator goes into business: competition, marketing costs, economic climate, and the popularity of their locale, for instance. But few tools can work to pull these elements together (or mitigate challenges) like successful product development. Solid adventure travel offers show off an operator’s region, tell a story guests will take home and share on social media, bolster local businesses, and promote sustainability.

Register here for this month’s Western Balkans Adventure Travel Webinar—Travel Operator Product Development Secrets—which will air on Thursday, June 29 at 9:30 a.m. EST (3:30 p.m. CET). The session will look at examples of successful travel offers, dissect product development, and invite listeners to ask questions and chime in. (The webinar will be archived and free.)

Hosted by Balkan travel journalist Alex Crevar, this month’s guests will be ATTA members Jack Delf, the owner of Black Mountain and chair of the Western Balkans Geotourism Network, a Montenegro-based adventure tourism company, and Thierry Joubert, the director of Green Visions, a Bosnia and Herzegovina-based operator with 17 years of experience in the Balkans.

The Western Balkans has become Europe’s adventure playground. National Geographic Traveler named the Via Dinarica hiking trail, which runs through the middle of the region, one of its “Best of the World” destinations for 2017. The trail links and traverses Slovenia, Croatia, Bosnia and Herzegovina, Montenegro, Albania, Serbia, Kosovo, and Macedonia.

In response to this energy and excitement, we invite all those interested to partic­­­­ipate in our Western Balkans Adventure Travel Webinar Series. Alex Crevar, who has covered the Balkans (The New York Times and National Geographic Traveler) as a travel journalist for 20 years, moderates the series and tackles topics of interest to the adventure travel industry—for both professionals and travelers.

The monthly series is brought to you by the Western Balkans Geotourism Network and the Via Dinarica Alliance. These cross-border cooperatives are committed to strengthening the region’s sustainability through responsible tourism. The series is hosted by Balkan Vibe, the premier travel platform for the Western Balkans, offering the widest range of tours for the region as well as a seamless booking and credit-card payment system. The series is supported by the USAID/REG project.

Contributing members are responsible for the accuracy of content contributed to the Member News section of AdventureTravelNews.

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