Brazilian tour operator Vivejar has achieved two important national tourism awards in 2018. On October 26, in Ilhabela, São Paulo, Vivejar was recognised as the best Travel Agency in Brazil by the Braztoa Sustainability Awards 2018/2019, recognition offered by the Brazilian Tour Operators Association.
On December 5, Vivejar won the 1st National Tourism Awards, held by the Brazilian Ministry of Tourism, in the Local Based and Associated Production in Tourism category. “This award is not just ours. It belongs to all the communities that we work with; to all the brave women who transform our experiences with us; to Muda! collective, which works today to promote Brazil as a responsible tourism destination and, above all, to all the traditional Brazilian communities, indigenous peoples, quilombolas, potters, ribeirinhos, caiçaras, all the communities that we work with,” celebrated the founder of Vivejar, Marianne Costa. “This is our main purpose: to highlight this diverse and inclusive Brazil.”
The Braztoa Awards is the main recognition dedicated to sustainable tourism in Brazil and the first in the world to have the seal of the UNWTO (World Tourism Organisation). Since 2012, it has recognised pioneering sustainability and responsibility initiatives in tourism in the country. The National Tourism Awards is an unprecedented initiative launched by the Ministry of Tourism in 2018, which has recognised personalities and projects that contribute in a differentiated way to the travel industry.
“These Awards reinforce our energy and the certainty that we are on the right track to transform Brazil into a Responsible Tourism destination,” said Marianne. Vivejar was launched in 2016 with the purpose of approaching travellers to the roots and cultures of Brazil, generating social inclusion, income and women empowerment for traditional communities and transformative experiences for all.