Elizabeth, CO – Three intrepid travelers and female entrepreneurs have joined forces as Firefly Journeys to help connect adventurous souls with reliable boutique tour operators in far-flung international destinations.
Alexia Nestora, Kathy Kremer and Jessica Roberts, the Firefly team, have initiated this US-based, sales-oriented service to boost bookings and revenues for small, international tour operators seeking to break into the North American market and reach more potential clients.
“Firefly Journeys provides the missing link for in-country operators who want to attract and book American and Canadian customers,” explained founder Alexia Nestora. “By working with a Firefly-approved operator, travelers can be assured they’re traveling with a reputable, trustworthy and detail-oriented company. Tour operators benefit by additional exposure to a large and affluent travel market.”
Firefly Journeys will vet foreign tour operators and provide services for these businesses that travelers can tap into from trip research to tour reservations. Firefly Journeys-approved operators receive a dedicated account manager and contact person for all North American inquiries, a toll-free US/Canadian phone number and custom voicemail. They may also opt to utilize the marketing services of Firefly Journey’s sister company, Lasso Communications, to improve web traffic and lead conversion.
Firefly Journeys represents environmentally conscious and responsible local operators as indicated by their focus on sustainability, cultural sensitivity and customer service. Firefly Journeys partners have won prestigious awards and are regarded as pacesetters in their regions by numerous industry experts. Companies and travel entities represented by Firefly include; Dolomite Mountains, Worldwide Adventures India, Caballadas, Argentina and Macedonia Experience.
Nestora is a travel industry sales and marketing veteran who previously ran the North American division of i-to-i volunteer travel. As founder of the public relations company, Lasso Communications she has been interviewed by, among others, Smart Money, CNN and the Wall Street Journal on how best to have an authentic experience while on vacation.