In the heart of Chilean Patagonia, where reflective waters meet untamed landscapes, the Adventure Travel World Summit 2025 offers more than a traditional conference; it invites delegates into a space of reflection and reconnection. The Summit, themed "Soul of the Water, Spirit of the Land," encourages participants to step away from the noise of everyday life and engage with clarity, inspiration, and purpose amid Patagonia’s raw natural beauty. Through immersive workshops, compelling keynotes, and meaningful peer connections, this gathering is designed not just to inform, but to ground—allowing nature's quiet power to guide the next chapter of adventure travel.
From 13 to 16 October 2025, Puerto Natales, Chile opens its doors to the international adventure community, promising days filled with exploration, education, and exchange. This year’s Summit is designed not only to share knowledge but also to immerse delegates in the landscapes, culture, and traditions of Patagonia. Educational sessions, networking events, and business meetings weave together with moments of cultural exchange and outdoor adventure, creating an experience where learning and place are deeply intertwined.
A Community Welcome Like No Other
As a vibrant welcome to Puerto Natales, all ATWS delegates are invited to join the local community for one of the region’s most beloved traditions: The Fjords Plunge. This spirited annual event marks the start of the tourism season with a collective leap into the icy waters of the Patagonian fjords.
Exclusive Pre-Summit Adventures: Open Access, Special Rates for ATWS 2025
The Summit opens with Pre-Summit Adventures, the well-loved curated multi-day excursions that immerse delegates in Patagonia’s rugged beauty and rich culture before the formal program begins. Think dramatic landscapes, immersive cultural experiences, and meaningful networking with fellow delegates, all offered at a deeply discounted rate, exclusive to ATTA delegates attending the Adventure Travel World Summit 2025.
These adventures offer a chance to connect with fellow delegates in small groups while experiencing the landscapes that will inspire the week ahead. ATTA is pleased to be able to allocate more seats this year for leaders in our community to experience Chile. All delegates have the opportunity to attend PSAs this year, all offered at a deeply discounted rate! The deadline to book a PSA is 31 August.
Learning, Connecting, and Creating Change
Monday, 13 October, marks the start of the educational program, blending plenary sessions with intimate breakout workshops. Thought leaders, destination representatives, and practitioners from across the globe will share innovations, case studies, and practical strategies for building a more sustainable, inclusive, and resilient adventure travel industry. Hear from leaders representing Travel Weekly, EF World Journeys, Much Better Adventures, AdventureTripr, TSi, Austin Adventures, WWF, The Nature Conservancy, Tompkins Conservation, Rewilding Chile, and Sépaq, just to name a few.
Networking sessions held throughout the event ensure that ideas are paired with real-world opportunities for collaboration; reconnect with old friends and make new ones. This year, ATTA will also be hosting C-level peer-to-peer sessions for experienced community leaders to share their future outlook with each other.
Tuesday brings the Day of Adventure, where delegates embark on guided outdoor experiences designed to showcase the diversity of the Puerto Natales region. These incredible Day of Adventures are included with registration so all delegates can experience this beautiful area. Attendees will be enchanted by the raw beauty of Chilean Patagonia as local adventure artisans unveil a curated collection of immersive experiences. This is delegates’ chance to go beyond the conference and truly connect with the extraordinary nature and authentic spirit that define this remarkable corner of the world, all just moments away from Puerto Natales.
On Wednesday, the focus turns to forging partnerships through Business-to-Business meetings in the ATWS Marketplace — structured, time-efficient opportunities to connect with operators, suppliers, and destinations. Based on delegate feedback from previous events, these meetings have now been increased to 12 minutes in length. Over 100 buyers will be in attendance ready to make new connections.
Marketplace meetings are complemented by informal networking spaces where relationships can grow organically. Additional discussions and workshops revolve around destination insights, reimagining the role of guides in the evolving adventure travel landscape, and adventure travel content creation and storytelling.
Hear firsthand insights from business owners across diverse regions as they share current trends and how they’re adapting to an ever-changing global travel landscape. Unlock proven strategies to boost your sales, drive growth, and build lasting customer loyalty. Explore innovative approaches to conserving ecosystems, designing eco-friendly tourism experiences, and fostering collaborations that benefit both nature and local communities. Discover how the travel industry can be a powerful force for conservation while delivering extraordinary experiences for travelers. Hear business success stories from others in the ATTA community. And that’s all just in one day.
Thursday continues with more educational programming, like how innovative storytelling combined with cutting-edge AI technologies can amplify your brand, engage travelers, and create lasting value. Discuss enhancing safety protocols with legal expert Chun Wright and an experienced leader from Aquaterra Adventures. Other sessions also repeat on this day, giving delegates the opportunity to maximize their schedule.
The day culminates in MediaCONNECT, where delegates can pitch their stories and experiences to international journalists, influencers, and content creators. This direct engagement with the media amplifies the reach of the Summit, enabling participants to bring their work and stories to a global audience.
Closing with Perspective
By Friday, delegates will depart not just with new contacts and opportunities, but also with fresh perspectives and renewed energy for the work ahead, supported by actionable next steps to help strengthen their business. The Adventure Travel World Summit 2025 is more than a conference, it is an immersive experience that celebrates the connection between people and place, water and land, ideas and action.
In Puerto Natales, the landscape itself becomes part of the conversation, reminding us that the future of adventure travel depends on the same principles that sustain Patagonia’s beauty: respect, resilience, and community.