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Pro Guide Direct Offers Fishing & Hunting Guides and Outfitters New Marketing & Revenue Opportunities

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Over 100 Participating Brands, Including Sitka, Orvis, Kenetrek, Filson, Leupold and Shimano

Victor, IDAHO–  Adventure travel companies, outfitters, professional guides, lodges, instructors, outdoor schools and conservation organizations now have a way to earn revenue through their trusted gear and brand recommendations. is proud to announce the first e-commerce platform that allows outdoor professionals to create their own purchase ready gear lists that can be sent to their clients and constituents.

Each time a customer purchases from a guide’s gear list a 10-15 percent commission is earned by the guide on the sale. The program is a win-win for everyone. Brands gain increased exposure to experts supporting their brands and increased sales. Outfitters can expand their retail offerings, while no longer losing out on pre- and post-trip sales. Guides gain a new way to leverage their gear recommendations and augment their income. And finally, the consumer benefits from the trusted recommendations of his guide. ProGuideDirect is not a discount site. All gear is sold at full retail, so as to not undercut retail shops.

“As a former retail shop owner and fly fishing outfitter, I understand that guides, stand behind the gear they use everyday,” stated Pro Guide Direct Founder and CEO, Fletcher White. “Pro Guide Direct is a way for brands to strengthen that connection with the fishing and hunting guides that are the ambassadors of their products.”

“We have over one hundred of the leading outdoor brands on board for the program, including Kenetrek, Sitka, Filson, Leupold, Orvis and Shimano,” stated Steve Mitgang, President of Pro Guide Direct. “Brands understand that fishing and hunting guides and outfitters are the life blood of the outdoor industry. The Pro Guide Direct program recognizes their brand loyalty and their contributions to the outdoor community.”It is free for outfitters and guides to use Pro Guide Direct. Within minutes of signing up online, outfitters and guides can set up recommended gear lists and start marketing to their clients.  The simple online system allows users to create multiple gear lists for specific trips. For example, an adventure travel company can set up a recommended gear list for a Rocky Mountain elk hunting trip and another for a Florida Keys tarpon fishing trip. is an excellent way to market to clients throughout the year and capture additional sales on birthdays and for other special occasions.Qualified outdoor professionals are invited to sign up for the program online at or call 1-855-469-6444 for more information. Join us on Facebook at

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