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Orbitz Worldwide Launches Private Label Partnership With Virgin Australia

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CHICAGO – Orbitz Worldwide Inc. (NYSE: OWW) today announced a new partnership with Virgin Australia to power standalone hotel bookings on its Australian websites ( and Effective immediately, the new distribution partnership leverages the Orbitz Worldwide private label platform and comprehensive supplier relationships delivered by HotelClub – the primary Orbitz Worldwide consumer brand in Asia Pacific – to allow Virgin Australia customers to search and book more than 71,000 hotel properties across the globe.

“The Orbitz Worldwide and HotelClub partnership gives our corporate and leisure customers the ability to search and book thousands of hotels on our website as they book their flights, including more than 4,200 hotel properties in Australia and New Zealand alone,” said Liz Savage, Virgin Australia’s Group Executive, Commercial.  “We chose HotelClub for its flexibility, ease of use and for the competitive prices it offers. Virgin Australia is committed to providing our customers with quality services and great value and we believe that HotelClub will help us achieve that.  The HotelClub offering went live last month and initial customer response to the new range of properties available has been extremely positive.”

“Virgin Australia has quickly become of the most recognizable premium airlines in Australia and across Asia Pacific, and we are thrilled the Orbitz Worldwide private label solution will power their standalone hotel bookings,” said Jeremy Bellinghausen, president, HotelClub.  “We believe our solution is unique in its ability to combine a flexible technology platform with extensive supplier inventory delivered by a great consumer brand like HotelClub.  This is a terrific win for our mutual customers, Virgin Australia, and the thousands of HotelClub hotel partners that will benefit from greater visibility with in-market travelers.”

Orbitz Worldwide Distribution offers a range of private label solutions for partners of all sizes, including hosted HTML services that can be launched in a matter of days with no upfront costs, XML solutions that allow full control of the user interface, and end-to-end custom developed XML and HTML solutions that are fully tailored to meet the unique requirements of more complex partners.  For more information visit the Orbitz Worldwide Distribution website or send an email to [email protected].

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