Latest from the ATTA
According to The New York Times’ December 3, 2009, story:
“National Geographic will cease printing National Geographic Adventure, its outdoor magazine, the company said Thursday afternoon. The title will continue online and in special “newsstand editions, books, e-magazines, mobile applications and a robust Web site,” the company said in a statement.” Access The New York Times article for the rest of the story.
National Geographic Adventure magazine has been a long time supporter of the Adventure Travel Trade Association and our industry. It is with great sorrow that we see the print magazine National Geographic Adventure cease publication. Its founder and Editor-in-Chief John Rasmus, an ATTA Lifetime Achievement award recipient and good friend and advocate of the ATTA, deserves accolades for the tremendous gifts he’s given to our industry this past decade, and before that, his role in founding Outside Magazine. The ATTA will continue to monitor and report the next phase of this story and will seek to bring to ATN readers an inside look at the recent development and its potential impact on our industry.