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NEW YORK (Oct. 31, 2006) – National Geographic Adventure magazine has been awarded a prestigious spot on Advertising Age’s 2006 A-List. The publication is recognized for its extraordinary and continuous advertising growth, circulation growth, newsstand sales growth and editorial excellence. In addition, Adventure has earned both a gold Lowell Thomas Award for Best Travel Magazine from the Society of American Travel Writers and Folio’s gold award for Best Consumer Travel Magazine. These honors were announced the week of Oct. 23, 2006.
“We are honored that National Geographic was included on Advertising Age’s prestigious ‘A-list.’ The fact that the judges recognized the way the magazine has captured the attention of newsstand buyers, subscribers and advertisers, as well as the consistent excellence that John Rasmus’ editorial teams have always been noted for makes it particularly special. Our performance next year is going to justify the excitement the Advertising Age’s judges expressed for National Geographic Adventure,” said National Geographic Adventure Vice President and Publisher Francis X. Farrell.
National Geographic Adventure, winner of four National Magazine Awards, including the 2003 Award for Leisure Interests and the 2002 Award for General Excellence, was launched in 1999 as a quarterly to serve an audience of active, adventurous readers and to propel National Geographic’s mission of exploration and discovery into the new century. The magazine rapidly expanded in both publishing frequency and circulation size. Now published 10 times a year, with a rate base of 525,000, it is available by subscription (800-NGS-LINE) and on newsstands in the United States ($4.95) and Canada ($6.95). The magazine’s Web site is atwww.nationalgeographic.com/adventure.