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Mountain Khakis® Sponsoring 24 Hours of Booty Charity Cycling Events

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Jackson Hole, WY – Mountain Khakis®, a leading mountain-inspired lifestyle apparel brand, announces it is returning to 24 Hours of Booty, Inc. as a silver sponsor of all three charity cycling events located in Charlotte, NC, Columbia, MD and Atlanta, GA.

“We have had a long-standing relationship with 24 Hours of Booty and are thrilled to be involved in this year’s events and to support such an important cause,” said Erin Fagan, Marketing Coordinator for Mountain Khakis. “It has been wonderful being a part of the growth of this organization as it has expanded into other markets.  And we are proud to collaborate with the great people of 24 Hours of Booty as we join forces to help fight cancer.”

The 10th Annual 24 Hours of Booty presented by Levine Cancer Institute in Charlotte, NC is scheduled to roll on the Myers Park “Booty Loop” from 7 p.m. Friday, July 29 to 7 p.m. Saturday, July 30, 2011.  MK will award top 24 Hours of Booty, Inc. fundraisers and rider slots with a pair of Mountain Khakis of their choice.  MK is also donating booth space to Trips for Kids Charlotte – an organization that mentors children in need through bicycling experiences. Through this support, Trips for Kids Charlotte will have the opportunity to raise funds for their organization, and awareness regarding the benefits of cycling and having fun outdoors.

24 Hours of Booty, Inc. will also host the Third Annual 24 Hours of Booty of Columbia, Md. at the Gateway Business Park “Booty Loop” on August 27-28, 2011 and the Second Annual 24 Hours of Booty of Atlanta at the Stone Mountain “Booty Loop” on Oct. 1-2, 2011. Mountain Khakis will provide one apparel item to all individuals who raise $1,000 or more for these 24 Hours of Booty events.

“We are excited to team up with Mountain Khakis and to have them among our sponsors again this year,” said Basil Lyberg, executive director of 24 Hours of Booty. “Mountain Khakis is a tremendous brand and has a great team that goes the extra mile to support our mission and events.”


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