Could You Represent Adventure Travel for Brand USA?

14 July 2015
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Kayaking the Colorado River (Between Lees Ferry and Glen Canyon Dam)

The U.S. Corporation for Travel Promotion, known as Brand USA, is looking for four new board members for their Board of Directors. The purpose of the Board is to guide the Corporation for Travel Promotion on matters relating to the promotion of the United States and communication of travel facilitation issues, among other tasks.

They’re looking for individuals from specific sectors of the travel and tourism industry:

  • 1 shall have appropriate expertise and experience in a city convention and visitors' bureau;
  • 1 shall have appropriate expertise and experience in the restaurant industry;
  • 1 shall have appropriate expertise and experience as an official in a State tourism office; and
  • 1 shall have appropriate expertise and experience as an official in the hotel accommodations sector.
To be eligible for Board membership, individuals must have international travel and tourism marketing experience, be a current or former chief executive officer, chief financial officer, or chief marketing officer or have held an equivalent management position.

The Adventure Travel Trade Association would like to encourage any of our members who is eligible to apply, so that our corner of the industry might be represented on the board.

“It would be fantastic, and I think important, to have an adventure travel voice at this table,” said ATTA President Shannon Stowell. “We need to be involved with leadership roles as an industry wherever possible.  If you feel you have the time and ability, please apply!”

All applications must be received by the National Travel and Tourism Office by close of business on August 7, 2015.

See more information and directions on how to apply.

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