Two longtime members of the ATTA community have come together to prepare a quick primer on the challenges of climate change and the imperative for taking a proactive stance, along with practical suggestions from their own experience for tackling the opportunity.
Written by Christina Beckmann, Vice President of Global Strategy at Adventure Travel Trade Association (ATTA) and Co-Founder of Tomorrows Air, and Glenn Jampol, Co-Founder and Co-Owner at Finca Rosa Blanca Coffee Farm & Inn, Chair at Global Ecotourism Network (GEN) this guide offers a summary of key concepts such as Scope 1, 2, 3 emissions and ‘net zero’ along with a clear discussion of a range of climate action strategies and links to examples from leading companies like Intrepid Travel and The Travel Corporation who are already well down the path with lessons to share. Read this guide if you’re a small or medium-sized travel business looking for basic guidance on where to start your climate journey.
Download Climate Action: A Plain Talk Guide for Small Travel Businesses