Pioneering Video Production Company Heliconia Champions Carbon Removal with Tomorrow’s Air
“We have to live for today and enjoy every moment we’ve been given. But that can’t come at the cost of tomorrow.” This is how Ken Whiting, founder of video...
Press Releases
Diverse Communities Come Together for Adventure
On 4 February 2021 the Adventure Travel Trade Association along with five partners will hold Come Together, a virtual AdventureConnect networking event; registration is now open. Tourism professionals from a...
Hokkaido, Japan, To Host Adventure Travel World Summit 2021; Registration Now Open
Registration is now open for the Adventure Travel Trade Association’s (ATTA) annual industry event, the Adventure Travel World Summit (ATWS). The 2021 event will be held in Hokkaido, Japan, 20-23...
22 Million U.S. Adventure Travelers of Color Represent $51 Billion in Annual Revenue
An estimated 36% of U.S. outbound adventure travelers are people of color, taking 2.5 trips per year on average. A new report released by the Adventure Travel Trade Association (ATTA)...
U.S. Packaged Adventure Travel Segment to Bounce Back Faster than the Overall U.S. Travel Market
Adventure travelers expect to resume near pre-COVID level travel spending in 2021, three years before the overall U.S. travel market is expected to recover. In June-July 2020, Adventure Travel Trade...
Newly Released, Next Seven Activities – Adventure Travel Health & Safety Guidelines
The Adventure Travel Trade Association (ATTA) has released its next seven Adventure Travel COVID-19 Health and Safety Guidelines for the adventure travel industry. These activities complement and round out the...
Adventure Travel Trade Association works in collaboration with Cleveland Clinic on COVID-19 Health and Safety Guidelines for the adventure tourism industry
The Adventure Travel Trade Association (ATTA) has released their COVID-19 Health & Safety Guidelines for three adventure activities – trekking, biking, and rafting – as well as one overarching guideline...
Carbon Offsetting Bulk Purchase Program for Adventure Travel Trade Association Members Live
Seattle, Washington – (June 9, 2020) – Live today, Adventure Travel Trade Association (ATTA) individual and business paying members can take advantage of buying carbon offset credits in bulk. The...
ATTA and GW Release List of Most Competitive Adventure Tourism Destinations in 2020
Seattle, Washington – (May 27, 2020) – To help adventure travel destinations rebuild responsibly and remain competitive in a new environment shaped drastically by the COVID-19 pandemic, the Adventure Travel...
ATTA Opens Doors with New Free Community Membership Program
Seattle, Washington – (May 26, 2020) – The Adventure Travel Trade Association is announcing a new Community Membership option as a way for individual people to become part of a thriving ecosystem...