On 13 April 2022, Johnson & Wales University’s International Travel and Tourism Studies Department (JWU) partnered with the Adventure Travel Trade Association (ATTA) to feature renowned adventure travel leaders at...
It’s all about connection for Christopher Joe, the owner and operator of a tour company on his family’s farm in the Black Belt region of rural Alabama. Keeping his family...
With the help of the Adventure Travel Trade Association’s (ATTA) global members, the ATTA is actively monitoring the impact of COVID-19 and are conscious of the industry’s concerns. It is...
Extreme drought and high temperatures set off a series of bushfires in Australia in September. Encouraged by strong winds, the fires have continued to spread and still show no signs...
In July 2019, Natural Habitat Adventures (Nat Hab) ran a zero-waste trip through Yellowstone National Park. The travelers on the week-long tour diverted 23 kilograms (50.9 pounds) of waste —...
When she graduated from college, Shelby Austin struggled to find her professional calling. “I knew I wanted to do something that would better the environment, but I was not sure...
It is 11:00 a.m. in Wadi Rum, the otherworldly landscape painted in shades of orange against a backdrop of mountains and desert. Fifteen of the best adventure guides in Jordan...
There are many parallels between the human-powered outdoor gear and apparel industry and the adventure tourism industry. Each is deeply rooted in values-based leadership, driven toward progressive business practices, and...
On 6 April 2019, the Adventure Travel Trade Association’s (ATTA) CEO, Shannon Stowell, participated in a panel discussion on the future of tourism in Jordan at the World Economic Forum...
There’s something about Japan. You can’t quite put your finger on it, but when you experience it, it changes you. It stays with you and you want to live it...
