Oregon is a one-of-a-kind destination: soaring sand dunes along a pristine coast, towering mountains, surging waterfalls, high desert playgrounds, eclectic cities, artisan-filled towns, wild rivers, abundant farmlands, and world-class cuisine....
A key objective of the Adventure Travel Trade Association’s (ATTA) events is to build relationships within the adventure community. One special way we do this is through our Day of...
The travel industry has endured tremendous hardship and uncertainty over the past two years. As a global community, we can sympathize with one another over the impossible decisions, stressful conversations,...
Understanding and being empathetic of lived experiences is at the core of inclusion. In a 90-minute session at AdventureELEVATE in Sedona, Arizona, we openly explored this topic with a group...
Originally scheduled to take place in early 2020 but delayed due to the COVID-19 global pandemic, the Adventure Travel Trade Association’s (ATTA) North American event AdventureELEVATE 2022, hosted by Travel...
The sellout of the Adventure Travel Trade Association’s North American in-person gathering after a two-year hiatus signals the demand for adventure travel in the industry’s recovery. Under a month away...
Themed Visions of our Future, the Adventure Travel Trade Association (ATTA) delivered its first in Europe AdventureELEVATE two-day event. Despite the digital format this AdventureELEVATE was designed to reconnect the...
On 24 and 25 March 2021, the Adventure Travel Trade Association (ATTA) will bring together the adventure travel industry in Europe at its first-ever AdventureELEVATE Europe event. This virtual event...
The Adventure Travel Trade Association (ATTA) hosted a Virtual AdventureELEVATE event from 15-16 September 2020. Over 400 delegates that included 25 media and almost 60 buyers from around the world joined...
Yesterday the 15th of September, ATTA hosted its first virtual AdventureELEVATE event, and with over 400 delegates from around the world, lively discussions about the state of the industry occurred...
