Tips to Working with Media in the First Half of 2021
As we look forward to this summer when travel will hopefully be returning slowly, we should ask ourselves, what should we be doing now to prepare? One of the many...
Business Development
Tourism Impact Project: JADE and ATTA Support Jordanian Tour Operators in Adapting their Products to Meet New Realities
In a timely response to the pandemic and its impact on travel and tourism, the Jordanian Action for the Development of Enterprises (JADE) joined forces with the Adventure Travel Trade...
Moving to Local Tourism
With borders closed, planes grounded, the economy in tatters and the coronavirus still pummeling the planet, the tourism industry has not seen worse days. Yet as economies slowly reopen, people...
COVID-19 Guide for the Adventure Travel Industry
Check back here for regular updates. Last update 5 March 10:30 am PT Following the UNWTO’s lead, ATTA encourages its community to respond to COVID-19, the virus caused by novel...
Pinterest’s Top Travel Trends Emphasizes Interest in Eco-Friendly Experiences
When armchair travelers seek out jaw-dropping landscapes and enviable food dishes, chances are they turn to Instagram. The social-sharing app is one of the most popular in the world with...
Designing Accessible Adventure Travel: Change the Environment, Not the Body
A common myth associated with adventure travel is that it only includes extreme activities like caving, heli-skiing, and rock climbing. While activities like this are certainly one aspect, adventure travel...
Out From Behind The Glass: China’s Huge Number of Travelers Looking to Explore Outdoors, Other Cultures
Anyone who’s paid attention to reports about travel at all in the past couple of years has no doubt come across the staggering numbers of Chinese travelers. Perhaps you are...
Sustainability, Community Define Gothenburg and Málaga, the 2020 European Capitals of Smart Tourism
Both cities see their smart city development as a long-term work in progress. With a few taps on a smart device, travelers can find all the information they need to...
Crafting An Unforgettable Journey, Person to Person
Travel specialists are more relevant than ever in today’s travel market. There are no more secrets when it comes to travel. What was once considered insider knowledge is now widely...
Why Tour Operators Should Consider a Google My Business Page
Maybe you’ve heard of Google My Business. Maybe you even set up a Google My Business (GMB) page a while ago and figured it was doing what it should. Maybe...