To address the evolving needs of the adventure tourism industry in regards to education and crisis management response, the Adventure Travel Trade Association’s online instruction initiative is now live. COVID-19 has fundamentally altered the way consumers travel, and transformed their expectations of adventure travel companies.
Its first 7-course track, Safety & Risk Management, offers in-depth knowledge about one of the most relevant topics in the industry right now. The training program is designed to take adventure travel operators and managers through the complete process of setting up and running a safety management system in their operation. This course is an ideal companion to the Adventure Travel COVID-19 Health & Safety Guidelines, created to help destinations and organizations recover from the COVID-19 crisis in a structured and safe manner through hygiene and safety guidelines for adventure activities.
The ATTA's legacy of education stems from Adventure Travel World Summits, AdventureEDU training events, and multi-day guide training held all around the world. Destinations such as Sweden, Chile, Jordan, and Japan have trained inbound operators and destination management companies on best practices that go beyond technical skills and marketing, diving into sustainability, group dynamics, and product innovation.
The ATTA is now pleased to share community-fueled expertise with adventure travel professionals in their own location and on their schedule. Each course and educator is carefully selected to address specific needs of the adventure travel industry and to bring real in-the-field experience. Additional upcoming educational tracks to be live in the coming weeks include Adventure Travel Guide Training and Adventure Travel Business Management.
Fabio Raimo de Oliveira, with over 20 years’ experience as a tour operator, educator, and adventurer, delivers his Risk & Safety expertise on ATTA’s first in-depth online course. Raimo de Oliveira shared, “The more we can manage risk to create an environment where people can explore in a safe way that also stretches their boundaries, the more fulfilling they will find the experience. To do this, we need to understand the situation and what we can control, and plan and prepare to deal with the possible risks."
The ATTA education team welcomes the opportunity to work alongside adventure travel companies to grow and improve their impact on the world. To learn more about these courses and how they can help adventure tour businesses, please visit https://education.adventuretravel.biz/.