Anita Mendiratta Releases New UNWTO Global Tourism Book

11 November 2013

New York, NY – To recognize the important benchmark of one billion travelers crossing international borders each year, the United Nations World Tourism Organization (UNWTO), has released a new publication, "Tourism Stories: How Tourism Enriched My Life," by Anita Mendiratta available free of charge in e-version here.

Commissioned by the UNWTO, the book is authored by Anita Mendiratta, CEO of the strategic tourism consulting firm, Cachet Consulting, and author of the book, "Come Closer: How Tourism is Shaping the Future of Nations." Described by Dr. Rifai, Secretary General of the UNWTO, as "one of the best advocates of the values of our sector," Mendiratta is also a strategic resource to the UNWTO and World Bank, as well as lead consultant to CNN's International TASK Group.

The book is a compilation of 14 poignant stories from people involved in the tourism industry around the world, and showcases how tourism has provided jobs and hope for them, their family, and their community. The first in a series of global captures of tourism voices and stories, the book acts as a powerful reminder of why tourism matters for tourism leaders across government, the private sector, academia and NGOs.

Mendiratta's "Tourism Stories" also digs deep beyond the numbers, and places focus on the tourism sector as a means of employment and enrichment. It also focuses on tourism industry workers at all levels, and across the globe who are ultimately responsible for fulfilling the dreams and ambitions of tourists.