Adventurers, We’ve Got You Covered: ATTA Partners with World Nomads on Travel Insurance Affiliate Program

28 January 2015
Photo © ATTA/Gregg Bleakney
Photo © ATTA/Gregg Bleakney

The ATTA and World Nomads recently announced a new Travel Insurance Affiliate Program for ATTA members as part of our growing benefits suite. There are a wide variety of travel insurance programs out there meeting specific needs, and each has its own exclusions and limitations. The ATTA has done the homework and offers an affiliate program with World Nomads because we share a passion for adventure travel and safety. Tour Operators can offer travelers the option to purchase travel insurance on their websites and earn a referral fee every time a policy is purchased, receiving an exclusive ATTA commission rate.

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World Nomads’ policies are tailored for adventure travel and they make it easy for operators and travel companies to partner with them for referral programs. “Simplicity is the key here,” says Christina Tunnah, World Nomads Regional Manager for the Americas. “Operators should focus on what they do best: planning travel and delivering exceptional travel experiences; let us handle the insurance piece.”

Just about every “hard” and “soft” adventure activity ATTA members offer is covered by World Nomads’ plans. There are over one hundred activities listed. Plans differ in what is covered depending on country of residence. For example, a U.S. resident is covered by the Standard plan for canyoning, cycling, kayaking, stand-up paddleboarding, skiing and zip-lining, but need to move up to the Explorer plan for activities like caving, hot air ballooning, ice climbing, scuba diving and shark cage diving.

The ATTA and World Nomads share the belief that travel has the power to change lives and that travelers have a responsibility to give back to the places we visit. Every time a traveler purchases a World Nomads plan, they can choose to add a micro-donation to support a community project. Projects include water sanitation, food security, women’s enterprises, eye care, energy, and youth vocational training. So far World Nomads has raised more than $2.2 million for these projects.

As adventure travelers seek more unique activities in further flung places, travel insurance needs to follow. World Nomads constantly reviews its plans and works with partners all over the globe to make sure emergency services and help are available. And they work with evolving technology that travelers use. “We have the ability to push travel alerts, destination and policy information to the traveler at the right time, through email, SMS or our insurance app,” says Tunnah. And the sophisticated gadgets you need to receive those messages in the field?... they offer extra coverage for those as well.

Christina Tunnah will discuss the details of travel insurance for the adventure sector in an ATTA member webinar on February 10. ATTA members, sign up to learn more about travel insurance and our partnership with World Nomads. Not an ATTA member? Learn more about membership benefits like the World Nomads affiliate program.