The ATTA’s Climate Action Initiatives Plan for 2020
ATTA Declares a Climate Emergency 2020 marks the beginning of a new decade, and an important one for our planet. The ATTA is proud to begin this decade with a...
Carbon Neutral
Adventure Travel in an Era of Change
The way forward in the face of climate change is constantly evolving – but taking the first step is critical. This article and research developed with contributions from Nicole Cocolas,...
Adventure Travel Trade Association Leads Climate Action in Tourism, Offers “Neutral Together” Bulk Carbon Offset Purchase to Members
Starting in January 2020, Adventure Travel Trade Association (ATTA) members can take advantage of buying carbon offset credits in bulk. The bulk purchase program, called Neutral Together, is the first...
From Privately Funded Preserves to Ocean Clean-Up Efforts, ATTA Members are on the Forefront of Climate Action
Responding to the climate crisis is a top-of-mind issue across all aspects of life, for all populations, in every corner of the world. Realizing the sweeping consequences of not addressing...
How To Talk About Climate Change with Clients and Colleagues
There is not much to look forward to when we talk about climate change. In the adventure travel industry, it is a very different kind of awe to look out...
Can Tourism Support Carbon Removal Through Direct Air Capture?
The climate crisis is a universal issue, one that is impacting the travel industry in a very tangible way right now. As the United Nations World Tourism Organization (UNTWO) notes,...
Hiking Iceland’s Glaciers: An Opportunity to Talk About Climate Change’s Effects
The day starts with watching the sunrise through the broken shards of ice on the Black Diamond beach, appropriately named because of its black sand. By mid-morning, guests marvel at...
ATTA Pursues Climate Education, Action Focused on Carbon Removal
Commercial adventure travel companies have actively pursued a range of environmental conservation, wildlife protection, and social goals for many years. In our industry, there are countless examples of companies that,...
How to Develop a Carbon Offset Program
Climate action and carbon neutrality are not new concepts to the Adventure Travel Trade Association (ATTA) or the travel industry in general. Recognizing the very act of travel contributes to...
Reconciling the Evils of Carbon Emissions with the Benefits of Adventure Travel
People working in adventure travel are passionate about its advantages over other forms of tourism for many reasons: It can provide meaning and satisfaction to travelers who enjoy engaging and...