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Company Fights Sedentary Lifestyles with Walking Adventures

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Princeton, NJFoundation Adventures, a new company based in New Jersey, is seeking participants for its inaugural walking adventure in the Tucson area this October.  The company intends to pilot its unique concept in helping people over 55 become more active.

Nearly 70% of adults over 60 are obese or overweight, according to a 2010 study published in the Journal of the American Medical Association.  “Sedentary lifestyles are at epidemic proportions and lead to medical problems and lack of independence later in life.  We want to help combat that trend,” states Nancy Whitcraft, company Co-Founder.

Foundation Adventures takes guests from around the country on domestic week-long itineraries where daily walks are the focus and using fitness tracking devices is strongly encouraged.  “We use both Mother Nature and technology to inspire small changes in people’s lives that can lead to much bigger benefits,” says Whitcraft.  The company helps guests use the data they collect to create tailored fitness plans before they return home.  Local guides and cooking instructors complement tour leaders and certified trainers from Foundation Adventures.

To kick off the pilot adventure in October, guests are being given a free fitness tracking device upon booking.  The itinerary includes several walks in national parks and nature reserves just outside Tucson, as well as cooking classes, brain exercises and lectures. “We aim to give our guests not just a fun trip, but more importantly a fitness roadmap for their future,” adds Whitcraft.

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