Adventure Brandlab is a strategic marketing consulting firm specializing in experiential marketing and branding of adventure experience products & destinations. The company’s mission is to help suppliers of adventure experience products & destinations promote their products more effectively.
The team behind Adventure Brandlab has a 15 year record of cooperation on diverse research and practical tourism business development projects. Consisting of Partner & Managing Director Dr. Elin Bolann, Partner & Professor Dr. Nina Iversen and Partner & Professor Dr. Leif Hem, the team combines indepth knowledge of the world’s latest academic research within experiential marketing and branding of adventure experience products & destinations, with three decades of practical executive experience. This combination of research and practical skills creates a unique and dynamic setting, enabling the team to search for optimal solutions for their clients.