AdventureTravelNews

Upcoming Webinars :: August – September 2011

Based on feedback from ATTA members, current industry trends and development needs, the ATTA presents the following calendar of ATTA Tune In Webinars for August through September, 2011 exclusively for ATTA members (except where noted for sustainable tourism matters, in which case, the Webinars are open and free to the entire industry).

Interested in the ATTA’s Webinars but not a Member yet? Learn more and sign up today: click here.

ATTA MEMBERS ONLY WEBINAR
Tablets as a Marketing Tool – What makes sense for your business?

THURSDAY AUGUST 18, 2011 – 10:00 AM PDT

Jordan Stolper

John Rasmus

At the end of 2011 there’ll be nearly 40 million iPads in use. The tablet will forever change the way people interact with content and shop online. For adventure travel operators, the iPad (and tablet platforms) promises to be an invaluable marketing and communications tool. But where to start?

This webinar will make sense of the rapidly changing tablet landscape. We’ll take a look at the range of options available to adventure travel companies, evaluating the relative advantages of each.

We’ll look at:

  • Approaches to iPad App development
  • Apps vs WAPS
  • Mobile Optimized Websites
  • iPad & Android

Jordan Stolper is the CEO and co-founder of StoryDesk, a platform for iPad app creation. John Rasmus, is the former editor of National Geographic Adventure and the VP of Creative Development at StoryDesk.

MEMBERS ONLY – LEARN MORE AND REGISTER ON THE HUB


Natasha Martin

Alexia Nestora

ATTA MEMBERS ONLY WEBINAR
Content Marketing – Real World Social Media Examples

THURSDAY, AUGUST 25, 2011 – 10:00 AM PDT

This webinar focuses on how different operators, destinations and other stakeholders have leveraged good content to push their messages further.

Key questions to be answered:

  • IS this the right solution for you?
  • Who did it right and what can we learn?
  • Who did it wrong and what can we learn?

We’ll also showcase examples from Greenland, Australia, France and more, as well as introduce you to some brand new tools that will make effectively using content simpler.

MEMBERS ONLY – LEARN MORE AND REGISTER ON THE HUB


SAVE THE DATES :: UPCOMING ATTA MEMBERS ONLY WEBINARS

SEPTEMBER 8, 2011 – 10:00am PDT
Understanding and Using Social Media Promotions Safely and Effectively

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