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	<title>Adventure Travel News &#187; Must Read/View</title>
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	<description>Adventure Travel Industry News</description>
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		<title>Three Social Media Predictions For 2012</title>
		<link>http://www.adventuretravelnews.com/three-social-media-predictions-for-2012</link>
		<comments>http://www.adventuretravelnews.com/three-social-media-predictions-for-2012#comments</comments>
		<pubDate>Wed, 18 Jan 2012 21:42:56 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Business Insights]]></category>
		<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[_HPFeature]]></category>

		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=11951</guid>
		<description><![CDATA[<img width="145" height="56" src="http://www.adventuretravelnews.com/wp-content/uploads/2012/01/Screen-shot-2012-01-18-at-1.41.24-PM.png" class="attachment-medium wp-post-image" alt="Three Social Media Predictions For 2012" title="Three Social Media Predictions For 2012" style="float:right;" />A recent article on Forbes.com, by Avi Savar, Founder and CCO of Big Fuel, a social media agency that is part of Publicis Groupe, discusses three trends and tools to watch in 2012 in the ever-evolving landscape of social media. 1. Geo-Gaming &#8211; Savar predicts that 2012 will be the year that geo-location technology &#8211; [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>What International Aid Can&#8217;t Do</title>
		<link>http://www.adventuretravelnews.com/what-international-aid-cant-do</link>
		<comments>http://www.adventuretravelnews.com/what-international-aid-cant-do#comments</comments>
		<pubDate>Thu, 15 Dec 2011 00:15:42 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[_HPFeature]]></category>

		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=11535</guid>
		<description><![CDATA[<img width="300" height="198" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/12/central_hotel_pt_douglas-300x198.jpg" class="attachment-medium wp-post-image" alt="What International Aid Can&#8217;t Do" title="What International Aid Can&#8217;t Do" style="float:right;" />In his recent article in The Atlantic, Joshua Foust acknowledges that the international community excels at disaster relief &#8211; at least the kind that comes in the days and weeks following a disaster. The bigger question he poses is how we can support the most important long-term recovery tool needed by disaster-leveled areas: &#8220;healthy business [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The Global Code of Ethics for Tourism</title>
		<link>http://www.adventuretravelnews.com/the-global-code-of-ethics-for-tourism</link>
		<comments>http://www.adventuretravelnews.com/the-global-code-of-ethics-for-tourism#comments</comments>
		<pubDate>Mon, 12 Dec 2011 03:17:57 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[_HPFeature]]></category>

		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=11507</guid>
		<description><![CDATA[<img width="295" height="171" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/12/images.jpg" class="attachment-medium wp-post-image" alt="The Global Code of Ethics for Tourism" title="The Global Code of Ethics for Tourism" style="float:right;" />Assistant Editor&#8217;s Note: The following content is from the World Tourism Organization&#8217;s (UNTWO) website, and is posted here because of the topic&#8217;s relevance to our industry audience. The Global Code of Ethics for Tourism sets a frame of reference for the responsible and sustainable development of world tourism. It draws inspiration from many similar declarations [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/the-global-code-of-ethics-for-tourism/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Travel Industry Must Develop Long-term Thinking if it is to Survive the Many Tests in the Future</title>
		<link>http://www.adventuretravelnews.com/travel-industry-must-develop-long-term-thinking-if-it-is-to-survive-the-many-tests-in-the-future</link>
		<comments>http://www.adventuretravelnews.com/travel-industry-must-develop-long-term-thinking-if-it-is-to-survive-the-many-tests-in-the-future#comments</comments>
		<pubDate>Tue, 15 Nov 2011 21:47:41 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[_HPFeature]]></category>

		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=11177</guid>
		<description><![CDATA[<img width="300" height="72" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/11/Screen-shot-2011-11-15-at-1.42.26-PM-300x72.png" class="attachment-medium wp-post-image" alt="Travel Industry Must Develop Long-term Thinking if it is to Survive the Many Tests in the Future" title="Travel Industry Must Develop Long-term Thinking if it is to Survive the Many Tests in the Future" style="float:right;" />The travel industry needs to become more forward thinking if it is to survive the tests thrown at it in the future, delegates at  World Travel Market heard onWednesday 9 November. That is the message of Leo Hickman, journalist and author of The Final Call which examined the trade&#8217;s attitudes to responsible tourism and sustainability, [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/travel-industry-must-develop-long-term-thinking-if-it-is-to-survive-the-many-tests-in-the-future/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>Ministers of Tourism of Major World Economies Call on Decision-Makers to Use Tourism to Stimulate the Economy</title>
		<link>http://www.adventuretravelnews.com/ministers-of-tourism-of-major-world-economies-call-on-decision-makers-to-use-tourism-to-stimulate-the-economy</link>
		<comments>http://www.adventuretravelnews.com/ministers-of-tourism-of-major-world-economies-call-on-decision-makers-to-use-tourism-to-stimulate-the-economy#comments</comments>
		<pubDate>Tue, 15 Nov 2011 21:38:33 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=11173</guid>
		<description><![CDATA[<img width="260" height="160" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/11/Screen-shot-2011-11-15-at-1.36.39-PM.png" class="attachment-medium wp-post-image" alt="Ministers of Tourism of Major World Economies Call on Decision-Makers to Use Tourism to Stimulate the Economy" title="Ministers of Tourism of Major World Economies Call on Decision-Makers to Use Tourism to Stimulate the Economy" style="float:right;" />The Ministers of Tourism of the major economies meeting in Paris for the 3rd T20 Ministers’ Meeting have called on decision-makers to consider tourism within their strategies to foster the economy and when facing mounting challenges, namely that of job creation (Paris, France, 25 October 2011). The meeting approved a declaration calling on members of [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/ministers-of-tourism-of-major-world-economies-call-on-decision-makers-to-use-tourism-to-stimulate-the-economy/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>An Open Letter From the Global Sustainable Tourism Council</title>
		<link>http://www.adventuretravelnews.com/an-open-letter-from-the-global-sustainable-tourism-council</link>
		<comments>http://www.adventuretravelnews.com/an-open-letter-from-the-global-sustainable-tourism-council#comments</comments>
		<pubDate>Wed, 12 Oct 2011 19:35:41 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[_HPFeature]]></category>

		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=10806</guid>
		<description><![CDATA[<img width="300" height="64" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/10/logo-300x64.jpg" class="attachment-medium wp-post-image" alt="An Open Letter From the Global Sustainable Tourism Council" title="An Open Letter From the Global Sustainable Tourism Council" style="float:right;" />Assistant Editor&#8217;s Note: The ATTA received this letter and would like to pass it on to our readership. To access the full letter, please open the PDF. Dear GSTC Member, The Secretariat would like to bring to your attention an open letter co-authored by GSTC Chair, Dr. Kelly Bricker and GSTC Executive Director, Erika Harms. [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/an-open-letter-from-the-global-sustainable-tourism-council/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>The Arts and Tourism</title>
		<link>http://www.adventuretravelnews.com/the-arts-and-tourism</link>
		<comments>http://www.adventuretravelnews.com/the-arts-and-tourism#comments</comments>
		<pubDate>Wed, 12 Oct 2011 02:29:40 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[_HPFeature]]></category>

		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=10785</guid>
		<description><![CDATA[<img width="187" height="205" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/10/tarlow4.jpg" class="attachment-medium wp-post-image" alt="The Arts and Tourism" title="The Arts and Tourism" style="float:right;" />Assistant Editor&#8217;s Note: The following article was originally published in eTurboNews, and is re-posted here with full permission from its author, Dr. Peter Tarlow, Founder and President of Tourism and More. An area of tourism that is often overlooked is the question of the arts and tourism. One of the reasons for this consistent overlooking [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/the-arts-and-tourism/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>How the New Facebook Will Impact Travel (Hint: Massively)</title>
		<link>http://www.adventuretravelnews.com/how-the-new-facebook-will-impact-travel-hint-massively</link>
		<comments>http://www.adventuretravelnews.com/how-the-new-facebook-will-impact-travel-hint-massively#comments</comments>
		<pubDate>Fri, 30 Sep 2011 23:25:10 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=10669</guid>
		<description><![CDATA[<img width="290" height="300" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/09/facebook-travis4-290x300.jpg" class="attachment-medium wp-post-image" alt="How the New Facebook Will Impact Travel (Hint: Massively)" title="How the New Facebook Will Impact Travel (Hint: Massively)" style="float:right;" />Assistant Editor&#8217;s Note: This guest article by Travis Pittman, co-founder and CEO of TourRadar and speaker at the upcoming 2011 Adventure Travel World Summit, was originally published on Tnooz. The introductory paragraphs are posted here with their permission &#8211; be sure to link through to read the entire article. Watching the livestream of the Facebook [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/how-the-new-facebook-will-impact-travel-hint-massively/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>Travel Marketers Aren&#8217;t Prepared for Flood of Affluent Chinese Tourists</title>
		<link>http://www.adventuretravelnews.com/travel-marketers-arent-prepared-for-flood-of-affluent-chinese-tourists</link>
		<comments>http://www.adventuretravelnews.com/travel-marketers-arent-prepared-for-flood-of-affluent-chinese-tourists#comments</comments>
		<pubDate>Fri, 30 Sep 2011 19:09:00 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[_HPFeature]]></category>

		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=10658</guid>
		<description><![CDATA[<img width="300" height="199" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/09/3524359994_9da8866905-300x199.jpg" class="attachment-medium wp-post-image" alt="Travel Marketers Aren&#8217;t Prepared for Flood of Affluent Chinese Tourists" title="Travel Marketers Aren&#8217;t Prepared for Flood of Affluent Chinese Tourists" style="float:right;" />A recent article in Ad Age Global has reported that, according to Chinese travel experts, the global travel and tourism industry is ill-prepared for the coming flood of wealthy Chinese travelers. The growing number of affluent Chinese travelers &#8220;will completely change the face of tourism,&#8221; especially in hot destinations such as New York, Las Vegas, [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/travel-marketers-arent-prepared-for-flood-of-affluent-chinese-tourists/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Google, Facebook and TripAdvisor Weigh in on Upcoming Travel Trends</title>
		<link>http://www.adventuretravelnews.com/google-facebook-and-tripadvisor-weigh-in-on-upcoming-travel-trends</link>
		<comments>http://www.adventuretravelnews.com/google-facebook-and-tripadvisor-weigh-in-on-upcoming-travel-trends#comments</comments>
		<pubDate>Fri, 16 Sep 2011 20:06:25 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[Trend Watch]]></category>
		<category><![CDATA[_HPFeature]]></category>

		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=10421</guid>
		<description><![CDATA[<img width="225" height="87" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/09/tnoozlogo.jpg" class="attachment-medium wp-post-image" alt="Google, Facebook and TripAdvisor Weigh in on Upcoming Travel Trends" title="Google, Facebook and TripAdvisor Weigh in on Upcoming Travel Trends" style="float:right;" />In a recent guest article on Tnooz, Marco Saio, Director of Global Research and Projects at EyeforTravel, polled key people from Google, TripAdvisor and Facebook to see what they think will be the next major trends in travel, given the current disruptive trends (flash deals and tablets, anyone?) and the quickly changing landscape of both [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/google-facebook-and-tripadvisor-weigh-in-on-upcoming-travel-trends/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>New Study Proves State Tourism Promotion Campaigns Increase Visitation</title>
		<link>http://www.adventuretravelnews.com/new-study-proves-state-tourism-promotion-campaigns-increase-visitation</link>
		<comments>http://www.adventuretravelnews.com/new-study-proves-state-tourism-promotion-campaigns-increase-visitation#comments</comments>
		<pubDate>Fri, 16 Sep 2011 00:23:07 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[North America]]></category>
		<category><![CDATA[Trade News]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=10358</guid>
		<description><![CDATA[<img width="300" height="83" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/09/Screen-shot-2011-09-15-at-5.19.58-PM-300x83.png" class="attachment-medium wp-post-image" alt="New Study Proves State Tourism Promotion Campaigns Increase Visitation" title="New Study Proves State Tourism Promotion Campaigns Increase Visitation" style="float:right;" />Comprehensive Analysis of Michigan and Philadelphia Programs Reveal Increases in Jobs; State and Local Tax Revenue Washington, D.C. &#8211; Reducing state and local tourism marketing programs in the name of saving taxpayer dollars impedes economic growth, according to new research conducted by Longwoods International and commissioned by the U.S. Travel Association. A comprehensive analysis of [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/new-study-proves-state-tourism-promotion-campaigns-increase-visitation/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Trends Report: As We Recover, Value Remains the Word of the Day</title>
		<link>http://www.adventuretravelnews.com/trends-report-as-we-recover-value-remains-the-word-of-the-day</link>
		<comments>http://www.adventuretravelnews.com/trends-report-as-we-recover-value-remains-the-word-of-the-day#comments</comments>
		<pubDate>Mon, 18 Jul 2011 18:54:47 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[Trade News]]></category>
		<category><![CDATA[Trend Watch]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=9753</guid>
		<description><![CDATA[<img width="300" height="195" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/07/anna_bezzola_switzerland_400-300x195.png" class="attachment-medium wp-post-image" alt="Trends Report: As We Recover, Value Remains the Word of the Day" title="Trends Report: As We Recover, Value Remains the Word of the Day" style="float:right;" />Halfway through 2011 the general global forecast remains that the travel industry recovery is, if not in full swing, on the horizon for most parts of the world. U.S. consumers are not ready to return to pre-recession prices and a search for value and good deals are still the top priority among U.S. leisure travelers. However, its important to remember that “value” is subjective and does not necessarily mean “cheapest.”]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/trends-report-as-we-recover-value-remains-the-word-of-the-day/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>WikiLeaks: A Battle to &#8216;Carve Up&#8217; the Arctic</title>
		<link>http://www.adventuretravelnews.com/wikileaks-a-battle-to-carve-up-the-arctic</link>
		<comments>http://www.adventuretravelnews.com/wikileaks-a-battle-to-carve-up-the-arctic#comments</comments>
		<pubDate>Mon, 18 Jul 2011 06:00:20 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8690</guid>
		<description><![CDATA[<img width="300" height="111" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/07/Screen-shot-2011-07-17-at-10.58.49-PM-300x111.png" class="attachment-medium wp-post-image" alt="WikiLeaks: A Battle to &#8216;Carve Up&#8217; the Arctic" title="WikiLeaks: A Battle to &#8216;Carve Up&#8217; the Arctic" style="float:right;" />Resource wars are possible as global warming melts polar ice &#8211; opening new areas to oil exploitation, cables indicate. Editor&#8217;s Note &#8211; While this story is not about adventure tourism, it&#8217;s a story surely and profoundly tied to the future of adventure tourism in the Arctic region &#8211; from multiple perspectives. According to a recent [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/wikileaks-a-battle-to-carve-up-the-arctic/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<title>Ethnic Travel Presents a Growing, Profitable Niche for North American Travel Agencies, According to New Amadeus Report</title>
		<link>http://www.adventuretravelnews.com/ethnic-travel-presents-a-growing-profitable-niche-for-north-american-travel-agencies-according-to-new-amadeus-report</link>
		<comments>http://www.adventuretravelnews.com/ethnic-travel-presents-a-growing-profitable-niche-for-north-american-travel-agencies-according-to-new-amadeus-report#comments</comments>
		<pubDate>Mon, 18 Jul 2011 04:55:33 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=9642</guid>
		<description><![CDATA[<img width="300" height="68" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/07/toplogo_us_en-300x68.gif" class="attachment-medium wp-post-image" alt="Ethnic Travel Presents a Growing, Profitable Niche for North American Travel Agencies, According to New Amadeus Report" title="Ethnic Travel Presents a Growing, Profitable Niche for North American Travel Agencies, According to New Amadeus Report" style="float:right;" />Report analyzes market opportunities and business drivers for agencies serving ethnic and heritage travelers in the U.S. and Canada; Amadeus offers solutions package tailored to the unique needs of North American ethnic travel agencies Miami, FL – Amadeus, a leading travel technology partner and transaction processor for the global travel and tourism industry, has released [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/ethnic-travel-presents-a-growing-profitable-niche-for-north-american-travel-agencies-according-to-new-amadeus-report/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Tips on Managing Gen Y and Keeping Them Satisfied at Work: Guest Post by Anne Loehr</title>
		<link>http://www.adventuretravelnews.com/tips-on-managing-gen-y-and-keeping-them-satisfied-at-work-guest-post-by-anne-loehr</link>
		<comments>http://www.adventuretravelnews.com/tips-on-managing-gen-y-and-keeping-them-satisfied-at-work-guest-post-by-anne-loehr#comments</comments>
		<pubDate>Mon, 11 Jul 2011 18:43:07 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=9339</guid>
		<description><![CDATA[<img width="199" height="300" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/07/Anne-Loehr-brick-photo-199x300.jpg" class="attachment-medium wp-post-image" alt="Tips on Managing Gen Y and Keeping Them Satisfied at Work: Guest Post by Anne Loehr" title="Tips on Managing Gen Y and Keeping Them Satisfied at Work: Guest Post by Anne Loehr" style="float:right;" />Assistant Editor&#8217;s Note: The following posts are from the blog of Anne Loehr, a Generational Speaker, Consultant and Author. Named the “Generational Guru” by The Washington Post, Loehr has worked with clients such as US Air Force, Morgan Stanley Smith Barney, American Red Cross, Johns Hopkins University and John Hancock. She is also the co-author [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/tips-on-managing-gen-y-and-keeping-them-satisfied-at-work-guest-post-by-anne-loehr/feed</wfw:commentRss>
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		<title>Content: Where Media and Commerce Intersect in the New Age of Marketing</title>
		<link>http://www.adventuretravelnews.com/content-where-media-and-commerce-intersect-in-the-new-age-of-marketing</link>
		<comments>http://www.adventuretravelnews.com/content-where-media-and-commerce-intersect-in-the-new-age-of-marketing#comments</comments>
		<pubDate>Thu, 16 Jun 2011 21:11:12 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=9231</guid>
		<description><![CDATA[<img width="300" height="295" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/06/rss-fish.jpg" class="attachment-medium wp-post-image" alt="Content: Where Media and Commerce Intersect in the New Age of Marketing" title="Content: Where Media and Commerce Intersect in the New Age of Marketing" style="float:right;" />In the constantly evolving world of online advertising, the clear shift towards content – to entertain, inform, and transform interest into action – has been hailed by Internet gurus such a Guy Kawasaki and Seth Godin as a new era. The travel industry is particularly lucky – opportunities for content generation and storytelling abound – but beyond posting video and pictures, and writing company blog posts – what does successful content generation look like today?]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Tourists Not Terrorists: The Middle East Can Capitalize on World Eco-Travel Trends</title>
		<link>http://www.adventuretravelnews.com/tourists-not-terrorists-the-middle-east-can-capitalize-on-world-eco-travel-trends-photos</link>
		<comments>http://www.adventuretravelnews.com/tourists-not-terrorists-the-middle-east-can-capitalize-on-world-eco-travel-trends-photos#comments</comments>
		<pubDate>Tue, 14 Jun 2011 22:08:35 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Middle East]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8639</guid>
		<description><![CDATA[<img width="285" height="300" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/06/Sidi-Bou-Said-285x300.jpg" class="attachment-medium wp-post-image" alt="Tourists Not Terrorists: The Middle East Can Capitalize on World Eco-Travel Trends" title="Tourists Not Terrorists: The Middle East Can Capitalize on World Eco-Travel Trends" style="float:right;" />Assistant Editor&#8217;s Note: The following article, originally titled Tourists Not Terrorists: The Middle East Can Capitalize on World Eco-Travel Trends and published in the Green Prophet, was written by Rola Tassabehji, and is re-printed here with her permission. Photography by Paul Ross. Photos copyright GlobalAdventure.us. The three winners from the Middle East/MENA region are Tunisia, [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Wild Lands Reversal Threatens a $289 Billion National Recreation Industry</title>
		<link>http://www.adventuretravelnews.com/wild-lands-reversal-threatens-a-289-billion-national-recreation-industry-photo</link>
		<comments>http://www.adventuretravelnews.com/wild-lands-reversal-threatens-a-289-billion-national-recreation-industry-photo#comments</comments>
		<pubDate>Tue, 14 Jun 2011 22:05:42 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[North America]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=9008</guid>
		<description><![CDATA[<img width="300" height="240" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/06/3165283767_ed73195931_z-300x240.jpg" class="attachment-medium wp-post-image" alt="Wild Lands Reversal Threatens a $289 Billion National Recreation Industry" title="Wild Lands Reversal Threatens a $289 Billion National Recreation Industry" style="float:right;" />Boulder, CO – A decision by the Department of the Interior today to not implement the Bureau of Land Management Wild Lands policy threatens the very infrastructure supporting the nation’s recreation economy, according to Outdoor Industry Association. Active outdoor recreation increasingly fuels the U.S. economy and is a primary driver in regional and local economies [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>TripAdvisor Survey: Nearly 40 Percent of U.S. Respondents Have Planned Trips Using Mobile Devices; 60 Percent Have Downloaded Travel Apps</title>
		<link>http://www.adventuretravelnews.com/tripadvisor-survey-nearly-40-percent-of-u-s-respondents-have-planned-trips-using-mobile-devices-60-percent-have-downloaded-travel-apps</link>
		<comments>http://www.adventuretravelnews.com/tripadvisor-survey-nearly-40-percent-of-u-s-respondents-have-planned-trips-using-mobile-devices-60-percent-have-downloaded-travel-apps#comments</comments>
		<pubDate>Fri, 10 Jun 2011 01:30:59 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[North America]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8896</guid>
		<description><![CDATA[<img width="200" height="300" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/06/42953-lo-TA_iPhone_App.jpg" class="attachment-medium wp-post-image" alt="TripAdvisor Survey: Nearly 40 Percent of U.S. Respondents Have Planned Trips Using Mobile Devices; 60 Percent Have Downloaded Travel Apps" title="TripAdvisor Survey: Nearly 40 Percent of U.S. Respondents Have Planned Trips Using Mobile Devices; 60 Percent Have Downloaded Travel Apps" style="float:right;" />NEWTON, Mass., — TripAdvisor®, the world’s largest travel site*, today announced the results of its mobile device travel survey of more than 1,000 U.S. respondents with mobile devices. Thirty-eight percent have used their mobile devices to plan a trip and 60 percent of respondents said they have downloaded travel apps on their mobile devices. While [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/tripadvisor-survey-nearly-40-percent-of-u-s-respondents-have-planned-trips-using-mobile-devices-60-percent-have-downloaded-travel-apps/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>2011 Tourism for Tomorrow Award Winners Announced</title>
		<link>http://www.adventuretravelnews.com/2011-tourism-for-tomorrow-award-winners-announced</link>
		<comments>http://www.adventuretravelnews.com/2011-tourism-for-tomorrow-award-winners-announced#comments</comments>
		<pubDate>Fri, 10 Jun 2011 00:13:46 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8855</guid>
		<description><![CDATA[<img width="150" height="83" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/06/index3.jpg" class="attachment-medium wp-post-image" alt="2011 Tourism for Tomorrow Award Winners Announced" title="2011 Tourism for Tomorrow Award Winners Announced" style="float:right;" />The 2011 Winners have been announced on 17 May 2011. during the 11th Global Travel &#38; Tourism Summit in Las Vegas, USA. Global Tourism Business. Representing international companies with at least 500 employees, entrants&#8217; achievements marry corporate success with sustainable principles and practices. The winner is: Intrepid Travel, Australia, www.intrepidtravel.com Intrepid Travel in Australia won [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/2011-tourism-for-tomorrow-award-winners-announced/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Why is America the &#8216;No-Vacation Nation&#8217;?</title>
		<link>http://www.adventuretravelnews.com/why-is-america-the-no-vacation-nation</link>
		<comments>http://www.adventuretravelnews.com/why-is-america-the-no-vacation-nation#comments</comments>
		<pubDate>Tue, 31 May 2011 21:08:16 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[North America]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8673</guid>
		<description><![CDATA[<img width="190" height="82" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/05/hdr-globe-central1.gif" class="attachment-medium wp-post-image" alt="Why is America the &#8216;No-Vacation Nation&#8217;?" title="Why is America the &#8216;No-Vacation Nation&#8217;?" style="float:right;" />A recent article on CNN explores the difference between Americans and most other nations when it comes to taking vacations, with only 57% of U.S. workers fully utilizing their vacation time which is often for much shorter durations than holidays in other countries. Employers in the United States are not obligated under federal law to [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>White House Pushes Travel Post-Recession While Tourism Industry Says US Needs to Do More</title>
		<link>http://www.adventuretravelnews.com/white-house-pushes-travel-post-recession-while-tourism-industry-says-us-needs-to-do-more</link>
		<comments>http://www.adventuretravelnews.com/white-house-pushes-travel-post-recession-while-tourism-industry-says-us-needs-to-do-more#comments</comments>
		<pubDate>Fri, 27 May 2011 23:08:18 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8634</guid>
		<description><![CDATA[<img width="150" height="39" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/05/Screen-shot-2011-05-27-at-4.03.37-PM.png" class="attachment-medium wp-post-image" alt="White House Pushes Travel Post-Recession While Tourism Industry Says US Needs to Do More" title="White House Pushes Travel Post-Recession While Tourism Industry Says US Needs to Do More" style="float:right;" />In a move to reassure travel industry leaders that the United States prioritizes tourism in the national economy and will seek to rebuild it after the deleterious effects of the recession, Valerie Jarrett, senior adviser to President Barack Obama, announced at Global Travel &#38; Tourism Summit that the U.S. wants to &#8220;help make travel easy [...]]]></description>
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		<title>The Other Mexico: San Cristobal de las Casas</title>
		<link>http://www.adventuretravelnews.com/the-other-mexico-san-cristobal-de-las-casas</link>
		<comments>http://www.adventuretravelnews.com/the-other-mexico-san-cristobal-de-las-casas#comments</comments>
		<pubDate>Fri, 27 May 2011 00:16:13 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Latin America]]></category>
		<category><![CDATA[Must Read/View]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8625</guid>
		<description><![CDATA[<img width="300" height="200" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/05/231024_10150254210061350_175660281349_9201521_6449793_n-300x200.jpg" class="attachment-medium wp-post-image" alt="The Other Mexico: San Cristobal de las Casas" title="The Other Mexico: San Cristobal de las Casas" style="float:right;" />In a recent series of articles, Gadling focused on Mexico&#8217;s hidden travel gems, those that lie far from the crowded beaches and the much reported border towns. One article, The Other Mexico: San Cristobal de las Casas, featured the town that is hosting this year&#8217;s Adventure Travel World Summit. San Cristobal is surrounded by areas [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Why Americans are Ignoring U.S. Travel Warnings</title>
		<link>http://www.adventuretravelnews.com/why-americans-are-ignoring-us-travel-warnings</link>
		<comments>http://www.adventuretravelnews.com/why-americans-are-ignoring-us-travel-warnings#comments</comments>
		<pubDate>Wed, 25 May 2011 20:15:45 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
		<category><![CDATA[North America]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8565</guid>
		<description><![CDATA[<img width="239" height="107" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/05/index6.jpg" class="attachment-medium wp-post-image" alt="Why Americans are Ignoring U.S. Travel Warnings" title="Why Americans are Ignoring U.S. Travel Warnings" style="float:right;" />Despite the 26 individual travel advisories the U.S. State Department has issued since the beginning of the year, a recent survey discussed by Travelmole shows fewer Americans are heeding these warnings when making or adjusting their travel plans. Travel Leaders found only 14 percent of the 1,000 Americans in the survey said such warnings would [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>CNN Reports: Travel Expert on Why You Should Go to Mexico</title>
		<link>http://www.adventuretravelnews.com/cnn-reports-travel-expert-on-why-you-should-go-to-mexico</link>
		<comments>http://www.adventuretravelnews.com/cnn-reports-travel-expert-on-why-you-should-go-to-mexico#comments</comments>
		<pubDate>Mon, 16 May 2011 20:25:19 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Latin America]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8186</guid>
		<description><![CDATA[<img width="300" height="200" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/05/229509_10150254210171350_175660281349_9201525_5563885_n-300x200.jpg" class="attachment-medium wp-post-image" alt="CNN Reports: Travel Expert on Why You Should Go to Mexico" title="CNN Reports: Travel Expert on Why You Should Go to Mexico" style="float:right;" />CNN reports on travel expert Robert Reid&#8217;s  (Lonely Planet&#8217;s New York-based U.S. travel editor and host of the 76-Second Travel Show) advice to travel to Mexico right now despite the current bad PR surrounding regional gang and drug violence. We tend to lump all of Mexico &#8212; a country the size of Western Europe &#8212; [...]]]></description>
		<wfw:commentRss>http://www.adventuretravelnews.com/cnn-reports-travel-expert-on-why-you-should-go-to-mexico/feed</wfw:commentRss>
		<slash:comments>8</slash:comments>
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		<title>New Travel Study Defines Digital Genius</title>
		<link>http://www.adventuretravelnews.com/new-travel-study-defines-digital-genius</link>
		<comments>http://www.adventuretravelnews.com/new-travel-study-defines-digital-genius#comments</comments>
		<pubDate>Mon, 16 May 2011 06:27:16 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=7980</guid>
		<description><![CDATA[<img width="294" height="46" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/05/ism_boston_logo.png" class="attachment-medium wp-post-image" alt="New Travel Study Defines Digital Genius" title="New Travel Study Defines Digital Genius" style="float:right;" />Assistant Editor&#8217;s Note: The following post, written by Gary Leopold, President and CEO of ISM Travel &#38; Lifestyle Marketing was originally published on the ISM website as well as in MediaPost’s weekly newsletter “Marketing: Travel,” and is published here with ISM&#8217;s consent. I think it&#8217;s fair to say that no industry has embraced digital faster [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>American Travelers Prefer Flexibility of the Open Road</title>
		<link>http://www.adventuretravelnews.com/american-travelers-prefer-flexibility-of-the-open-road</link>
		<comments>http://www.adventuretravelnews.com/american-travelers-prefer-flexibility-of-the-open-road#comments</comments>
		<pubDate>Mon, 16 May 2011 06:24:31 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=7997</guid>
		<description><![CDATA[<img width="300" height="199" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/05/3349228274_801fa5469b_z-300x199.jpg" class="attachment-medium wp-post-image" alt="American Travelers Prefer Flexibility of the Open Road" title="American Travelers Prefer Flexibility of the Open Road" style="float:right;" />New Mandala Research/Solutionz study shows determining own schedule and stopping whenever, wherever desired are primary reasons Americans, particularly boomers, opt to drive Assistant Editor&#8217;s Note: While not necessarily “adventure” oriented, this release points to the travel-freedom psyche of the U.S. consumer &#8211; particularly the Boomer generation that comprises the bulk of our members&#8217; clientele- and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What Role Can Tourism Play in Development? Podcast from The Guardian</title>
		<link>http://www.adventuretravelnews.com/what-role-can-tourism-play-in-development-podcast-from-the-guardian</link>
		<comments>http://www.adventuretravelnews.com/what-role-can-tourism-play-in-development-podcast-from-the-guardian#comments</comments>
		<pubDate>Fri, 13 May 2011 08:42:04 +0000</pubDate>
		<dc:creator>ATN Editor</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=8012</guid>
		<description><![CDATA[<img width="140" height="22" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/05/logo.gif" class="attachment-medium wp-post-image" alt="What Role Can Tourism Play in Development? Podcast from The Guardian" title="What Role Can Tourism Play in Development? Podcast from The Guardian" style="float:right;" />The British News source Guardian.co.uk recently released a podcast debating the positive role of tourism development in emerging nations. Based on the World Tourism Organisation&#8217;s assertion that responsible tourism has a significant role to play in global poverty eradication as well as help nations meet the millennium development goals. The podcast features: Colombia-based journalist / [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The Rules of Social Media Engagement: 25 Best Practices for Organizations</title>
		<link>http://www.adventuretravelnews.com/the-rules-of-social-media-engagement</link>
		<comments>http://www.adventuretravelnews.com/the-rules-of-social-media-engagement#comments</comments>
		<pubDate>Wed, 13 Apr 2011 01:59:36 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
				<category><![CDATA[Must Read/View]]></category>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=7471</guid>
		<description><![CDATA[<img width="251" height="68" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/04/fc_v1_logo2.gif" class="attachment-medium wp-post-image" alt="The Rules of Social Media Engagement: 25 Best Practices for Organizations" title="The Rules of Social Media Engagement: 25 Best Practices for Organizations" style="float:right;" />Despite widespread use and media buzz regarding social media, a recent post in Fast Company Expert Blog cites (from a global study of 34,000 businesses) that 3/4 of employees reveal their company has no formal social media policy, even though 63% of employers who had such a policy in place have reported increased productivity. These [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Behold the Next Generation Travel Agent</title>
		<link>http://www.adventuretravelnews.com/behold-the-next-generation-travel-agent</link>
		<comments>http://www.adventuretravelnews.com/behold-the-next-generation-travel-agent#comments</comments>
		<pubDate>Wed, 13 Apr 2011 01:54:05 +0000</pubDate>
		<dc:creator>Nicole Petrak</dc:creator>
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		<guid isPermaLink="false">http://www.adventuretravelnews.com/?p=7482</guid>
		<description><![CDATA[<img width="300" height="211" src="http://www.adventuretravelnews.com/wp-content/uploads/2011/04/teenage-travel-agent-300x211.jpg" class="attachment-medium wp-post-image" alt="Behold the Next Generation Travel Agent" title="Behold the Next Generation Travel Agent" style="float:right;" />Are you ready for the travel agent of tomorrow? According to Steve Crowhurst at SMP Training in this recent article on Tnooz, the &#8220;NG&#8221; travel agent is probably unlike those you&#8217;ve worked with in the past. These agents will: Require you to be trained in virtual staff management as they will maintain a mobile office [...]]]></description>
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