ATTA “In the News”
ATTA Quoted in Travel Weekly Article About Jordan / Egypt Tourism Delegation
May 18, 2011
The ATTA and President Shannon Stowell were mentioned in an April 2011 article in Travel Weekly about his recent exploratory mission in Egypt and Jordan, of which he reported back on the state and immediate future of tourism and its recovery there. The visiting trade association leaders and tour operators participated in a forum staged for Jordanian travel professionals, offering advice, trading ideas and taking questions… They urged the Jordanians “to get engaged” with the U.S. trade associations. The alternative, silence or invisibility, “would be deadly,” said Shannon Stowell, president of the Adventure Travel Trade Association. Read the entire article. Download the PDF. Read More →
ATTA "In the News"Adventure Travel World Summit Mentioned in the Scotsman
May 2, 2011
The recent merger between Wild Scotland and Activity Scotland, stemming from a discussion started at the 2010 ATWS, was covered in the Sunday version of the Scotsman. The new body – the Wildlife and Adventure Tourism Association – aims to market Scotland as a “one-stop shop” for outdoor activity holidays. Discussions over the link-up began at the Adventure Travel World Summit in Aviemore in October and coincide with the Scottish Government’s “Year of Active Scotland”. Read the entire article. Download the PDF. Read More →
ATTA "In the News"ATTA Coverage in eTurboNews
May 2, 2011
ATTA’s participation in the recent travel industry delegation to Egypt and Jordan to help aid recovery of tourism was covered in eTurboNews. President Shannon Stowell represented the ATTA on the journey. The delegation includes leaders of top outbound-producing travel associations — NTA, United States Tour Operators Association, American Society of Travel Agents, and Adventure Travel Trade Association — along with tour operators and travel journalists, including a representative of the Society of American Travel Writers. The trip provides an avenue for industry leaders to reach out to the region, according to Lisa Simon, president of NTA. “Together with our partners, the Egyptian Tourist Authority, Jordan Tourism Board, and USTOA, we determined the best way to show that the tourism industry cares is to go there,” said Simon, “We want to see the destinations for ourselves, meet with Egyptian and Jordanian tourism officials, and then share our story when we return.” Read... Read More →
ATTA "In the News"
ATTA’s Stowell Quoted in The Jordan Times on the Travel Industry Delegation Supporting Egypt and Jordan
April 28, 2011
Overnight visitors dropped by 6.8 per cent, while package tours witnessed a 20 per cent decrease in March compared to the same month of last year (Petra photo courtesy of The Jordan Times) Shannon Stowell was quoted in a recent article in The Jordan Times, about the visiting delegation of American travel industry executives on a trip called “Restoring the Journey: Support Travel to Egypt and Jordan.” Stowell has been touring the two countries to view the current state of tourism infrastructure as well as show support for the recovery of their tourism industries: “We know that Jordan is safe, but we need to deliver the message to our customers,” Adventure Travel Trade Association President Shannon Stowell noted. The delegates said they would use social media tools to spread the message. ATTA has covered the trip on its Facebook page, and on Twitter, via @adventuretweets and @attastowell. Follow up coverage will be forthcoming, and detailed background on the trip details can... Read More →
ATTA "In the News"
ATTA Involvement in Egypt / Jordan Delegation Covered by Breaking Travel News
April 27, 2011
The Adventure Travel Trade Association was mentioned in Breaking Travel News as part of an article about the coalition of travel executives currently traveling in Egypt and Jordan to help restore tourism confidence in these countries. On a mission to review the region’s timeless appeal and assess current travel conditions, the delegation includes leaders of top outbound-producing travel associations—NTA, United States Tour Operators Association, American Society of Travel Agents and Adventure Travel Trade Association—along with tour operators and travel journalists. Read the article. Download the PDF. Read More →
ATTA "In the News"
Scottish Merger Stemming from 2010 Adventure Travel World Summit
April 26, 2011
The Adventure Travel World Summit (ATWS) was covered in benzinga.com, in a post covering the recent merger of Wild Scotland and Activity Scotland that followed a discussion between the two groups which occurred at the 2010 ATWS. This news comes hot on the heels of the Adventure Travel World Summit in Aviemore last October and during the “Year of Active”, a Scottish Government initiative aimed at encouraging more people to get involved in outdoor activities and sport. Read more. Read More →
ATTA "In the News"
ATTA President Quoted in Herald Scotland Article About New Scotland National Travel Body Created by Industry Groups After 2010 Summit
April 11, 2011
ATTA President Shannon Stowell was quoted in an article in Herald Scotland, covering the merger between Activity Scotland and Wild Scotland, a merger that stemmed from the 2010 Adventure Travel World Summit. Stowell was quoted: Clearly there is a global trend towards more authentic and adventurous travel being demanded by customers. The more united our organisations are worldwide, the more this industry can drive economic value and be about the business of protecting the planet’s best offerings of wildlife, environment and unique human culture. Read the entire article. Download the PDF. Read More →
ATTA "In the News"
ATTA Partnership with Guild of Travel & Tourism Hong Kong Covered in Travel Daily UK
March 28, 2011
The ATTA partnership with the Guild of Travel & Tourism Hong Kong was briefly covered in the International Briefings section of Travel Daily UK’s March newsletter. Read More →
ATTA "In the News"
Adventure Tourism Market Report Referenced in Travel World International Magazine
March 23, 2011
Donna Airoldi, the new editor of Travel World International Magazine, referenced the Adventure Tourism Market Report in her online Letter from the Editor this month. The report, conducted jointly between the ATTA, Xola Consulting and George Washington University, has gained widespread media coverage as the first of its kind to detail the $89 billion adventure travel market. Read More →
ATTA "In the News"
2011 Adventure Travel World Summit Highlighted on Planeterra’s Website
March 23, 2011
The 2011 Adventure Travel World Summit, to be held in Chiapas, Mexico, was highlighted in the events section of Industry Partner Planeterra’s website. See the webpage. Read More →
