ATTA “In the News”
Business Destinations Coverage of ATTA President Op-Ed
August 26, 2010
Adam York of Sublime PR supported the ATTA President Shannon Stowell in presenting the attached PDF Op-Ed piece which just appeared in Business Destinations UK (circ. 100,000+ with highly affluent readership), about how adventure travel “Saves the World.” August / September 2010 Edition Read More →
ATTA "In the News"About.com, the Victoria Times Colonist cover ATTA / GWU Industry Research
August 25, 2010
Last week, the Victoria Times Colonist and About.com covered the recently released adventure travel industry research report conducted by the Adventure Travel Trade Association (ATTA), the George Washington University School of Business, and Xola Consulting. The Times Colonist ran the Reuters.com story that has already been syndicated out to the Philippines, Canada, Arabia and Ukraine and New Zealand. Read the full post here or download the PDF version. Read the full article on About.com here or download the PDF version. Read More →
ATTA "In the News"ATTA quoted on stance towards Serengeti Highway
August 24, 2010
Shannon Stowell, President of the Adventure Travel Trade Association, was quoted in an article in the National regarding the controversial Serengeti Highway slated to be constructed in Tanzania. Read the entire article on thenational.com. Read More →
ATTA "In the News"ATTA quoted on rise of Voluntourism in Travel Industry
August 12, 2010
Last week, ATTA was referenced as a source in The News-Times, in an article profiling a local tour operator’s offering of travel internships. In the article, ATTA Vice President Christoper Doyle was quoted about the rise in voluntourism in mainstream travel. Read the story on the newstimes.com. Read More →
ATTA "In the News"Reuters Picks Up ATTA/GWU Research
August 9, 2010
On Friday, Reuters published an article on a just-released industry research report conducted by The George Washington University School of Business and the ATTA. The story has already been syndicated out to news sites in the Philippines, Canada, Arabia and Ukraine and New Zealand, on sites such as the Toronto Sun, Moneycontrol.com and more. Read the story on Reuters.com: click here. Download the PDF.Click here. Read More →
ATTA "In the News"ATTA and 2010 Summit Mentioned in Scottish Cabinet Secretary Russell’s Blog
August 2, 2010
In his blog about his recent travels to Canada and the United States, Scottish Cabinet Secretary for Education and Lifelong Learning Michael Russell referenced his April meeting with the ATTA in San Francisco. Secretary Russell highlighted the importance of building relationships with organizations such as ATTA in order to continue to develop Scotland’s role in world tourism. He also emphasized a key component of the meeting, which was the principle role of culture and climate change in the upcoming 2010 Adventure Travel World Summit to be held in Aviemore, Scotland this October. He remarked, “Those involved in adventure travel now want to make sure there is a broad and sustainable agenda for all their clients.” Read the full post here. Read More →
ATTA "In the News"Travelvideo.tv Covers 2010 Adventure Travel World Summit
August 2, 2010
The 2010 Adventure Travel World Summit was featured last week on Video Travel News. The article covered VisitScotland’s partnership with ATTA to bring the global industry event to Aviemore, Scotland this October 4-7, as well as the multiple Pre-Summit Adventures being offered for Summit delegates. Read the entire article here. Read More →
ATTA "In the News"Montreal Gazette Highlights ATTA/Xola Study
July 14, 2010
The Adventure Tourism Development Index — a country ranking system released by the Adventure Travel Trade Association and Xola Consulting — was highlighted Saturday in the Montreal Gazette. The Index had ranked Canada in the Top 10 for adventure opportunities. This article honed in on the achievements of Canada as listed in the Index, along with specific areas of improvement for the country. Read the article on montrealgazette.com: click here. Download a PDF of the article: click here. Read More →
ATTA "In the News"The ATTA Referenced in Sunday’s Wall Street Journal
June 15, 2010
In an article on changes to the buying activities of middle-aged Americans, the ATTA was used as a resource for the size of the market for adventure travelers in their 40s and 50s. The article also includes mention of ATTA Member Mountain Travel Sobek. “…But industry watchers say those have become increasingly old hat for restless boomers, more of whom are seeking pristine natural settings and exotic adventures. According to the Adventure Travel Trade Association, folks in their 40s and 50s now make up nearly half of those who book trips in the $52 billion adventure-tourism industry…” Read the Full Story on WSJ.com: Click here. (PDF version) Read More →
ATTA "In the News"ATTA’s Adventure Tourism Development Index featured on TourismReview.com
May 3, 2010
In today’s news on TourismReview.com, ATTA was featured in the story “Top 8 Developing Countries for Adventure Tourism”. Keen on adventure? Looking for inspiration? Tourism-review.com brings you the top developing countries for perfect adventure experience. The ranking is based on the Adventure Tourism Development Index published by the Adventure Travel Trade Association for 2009. Their study examined the commitment of 192 countries to sustainable adventure tourism. Read the full article on TourismReview.com Read More →
