Born out of the 2011 Adventure Travel World Summit at which Mexico’s President Felipe Calderón emphatically supported responsible adventure tourism development for the nation, Mexico’s Veracruz will host Adventure Travel Veracruz (ATV), its first international trade and consumer adventure travel fair featuring Mexico’s top adventure travel tour operators and destinations.
Set for September 5-9, 2012 at the World Trade Center of the coastal city of Veracruz, the trade portion of the inaugural event – designed by the Adventure Travel Trade Association (ATTA), the world’s leading adventure tourism trade organization – is expected to emerge as one of Latin America’s most important annual adventure travel events. Its aim is to create a learning environment for domestic operators, to help Mexican suppliers develop new partnerships with international buyers and media, and to stimulate responsible growth and sustainable development for Mexico and for the adventure travel trade worldwide.
Adventure Travel Veracruz trade days (9/5 through 9/7) are tailored to attract and serve qualified international buyers from North America and Europe seeking direct access to:
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Limited to 90 (ninety) North American and European international/outbound buyers. Selected buyers are eligible for free air and accommodations, as well as pre- and post-ATV FAMS to experience one of the world’s most prized and emerging adventure tourism destinations.