ATWS – E Norway Images: Pre-Summit

October 20, 2008

Pre-Summit activities have begun at the Adventure Travel World Summit in Norway. The following are a few photos from Tromsø and Sommarøy, Norway. (Click images to view gallery) View of Tromsøbrua Bridge in Tromsø early in the morning. Sommarøy group hiking down the side of a 211m Eagle Mountain. View from the white sand, coral beaches on Sommarøy Island. Click here for more images… Images: © ATTA / Garth Reckers  Read More →

ATTA Member Profiles    

Wildlife Expeditions of Teton Science Schools

October 16, 2008

Wildlife Expeditions is an educational outreach program of Teton Science Schools, a nonprofit 501(c)(3) environmental education organization that was established in 1967. Wildlife Expedition’s stated purpose is to “connect people to nature through responsible wildlife observation and natural history exploration.” Last year, over 6,500 wildlife enthusiasts went on various expeditions with us, enjoying all four seasons in the Greater Yellowstone Ecosystem. And, while we can accommodate large groups, most of these tours consisted of small intimate groups of four to seven people with over 50% of the expeditions geared toward families. more…  Read More →

Member Press Releases     New & Different     Partner News    

“More than Footprints” Campaign Lets Travelers Leave a Lasting Impression on the World via Democratic Philanthropy

October 10, 2008

Editor’s Note: Each and every organization featured in the following campaign is deserving. If you’re at all on the proverbial fence in which organization to vote for, we encourage you to give special consideration to the ATTA’s strategic partner, Conservation International, especially for its work in promoting sustainability throughout the entire adventure/ecotourism supply chain. NEWTON, Mass. – TripAdvisor®, the world’s largest travel community, launched in mid-September 2008 the “More than Footprints” philanthropic initiative, in which TripAdvisor will donate $1 million to five travel-related nonprofits. With nearly 20 million reviews and opinions from real travelers, TripAdvisor believes in the power of the collective voice. Accordingly, TripAdvisor will divide the $1 million between the nonprofits democratically, through online voting. Voting is open through November 9, 2008. This “democratic philanthropy” not only fits the... Read More →

ATTA Member Profiles    

Travel Latin – PERU

October 10, 2008

Since we started operating, we have had the urgency of looking after the social environment where we work, always searching to improve the work of Andean man, combining it with responsible tourism. The conservation of nature and culture is a priority in our daily activities. The results are our best reward and are tangible in our clients’ satisfaction. Our compromise goes beyond advising and organizing trips made to measure; we have a system that involves the active participation of the local population, leaving conventional routes behind and innovating various proposals and experiences. more…  Read More →

ATTA Member Profiles    

Totally Tourism

October 10, 2008

Totally Tourism is a family owned sightseeing and adventure business offering a range of activities in the South Island of New Zealand. Our aim is to share our piece of paradise while preserving the very essence of it’s being. From groups to the discerning, spirited traveller and responsible individual, experiences on offer range from helicopter adventures, scenic flights of discovery or hiking on a glacier to jetboating, whitewater rafting, bungy jumping, heliskiing and more. New Zealand has been known as the Adventure Capital of the World but only a personal experience will confirm if this is the case. more…  Read More →

Member Press Releases    

Africa Adventure Consultants Highlights Destinations, Trends for 2009

October 9, 2008

DENVER, CO (October 9, 2008) – Despite challenging economic times, record numbers of Americans are finalizing their plans right now for their “trip of a lifetime” to Africa in 2009. Kent Redding, one of the leading experts in African travel today, outlines what he sees as key trends in travel to Africa in 2009. “There are some clear trends when it comes to African travel for 2009,” said Kent Redding, President of Africa Adventure Consultants. “Destinations like Zambia and Zimbabwe are lighting up, and travelers are increasingly incorporating eco-friendly travel options into their safaris. Our clients are also, now more than ever, looking for ways to stretch their dollar the furthest when planning a safari to Africa.” The following are five key trends in African Travel for 2009: Carbon Neutral Travel: 2009 will be the “moment of truth” for Carbon Neutral travel and Carbon Offsets. Consumers have proved slow to fully grasp these initiatives,... Read More →

New & Different    

Geckogo Becomes Fastest Growing Site for User-generated Travel Content

October 7, 2008

Mountain View, October 7, 2008. Today GeckoGo officially launches to the public. GeckoGo is the go-to source for independent travelers to plan their trip, research destinations, get travel inspiration and give back to the travel community. GeckoGo is not another travel website with maps and a flight cost estimator. It is a portal to fill in the all the gaps in between those two, with a free, fast and insightful peer-to-peer distribution of knowledge. With 9% of users adding information, compared to 1% that’s typical for similar sites, GeckoGo is not just another login; it’s the fastest growing source of unique user-generated travel content on the web.The idea is simple. Rather than being a travel resource that pretends to know the best empanada stands in Ecuador and hiking routes in Nepal, GeckoGo built a platform for people to share that information with each other. Quietly available since July 2008, GeckoGo has become the fastest growing source of unique user-generated travel... Read More →

ATTA Press Releases     By the Numbers    

Adventure Travel Industry Launches Global Benchmarking Standard to Gauge Adventure Market Competitiveness

October 2, 2008

Index Includes Feature Adventure Destinations Assam, India and Peru (SEATTLE, WA) – October 2, 2008 – The Adventure Travel Trade Association, in collaboration with The George Washington University and Xola Consulting, Inc. today announced the launch of the Adventure Tourism Development Index (ATDI), an assessment and marketing tool to support entrepreneurs and governments developing and marketing sustainable adventure tourism. The ATDI and its supporting Feature Adventure Destination (FAD) program is an important initiative through which partners hope to mobilize the global adventure tourism industry around a competitive market standard. The ATDI standard is designed to support the creation of competitive markets that are sustainable and drive benefits for communities and the environment. In 2008, Feature Adventure Destinations Assam, India and Peru commissioned in-country, in-depth qualitative assessments and marketing support from the ATDI team to apply the its 10 Pillars... Read More →


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