New Poll Shows Strong American Support for a Paid Vacation Law
July 30, 2008
STUDY SHOWS WORKERS RUN RISK OF BURNOUT FROM TOO LITTLE VACATION! NEW VACTION WEB SITE LAUNCHED! July 2008 — A new poll (http://www.timeday.org/right2vacation/poll_results.asp) finds that more than two-thirds of Americans support a law that would guarantee paid vacations for American workers. The scientific telephone sample of 1,002 Americans was conducted by The Opinion Research Corporation, a leading professional pollster, during the week of June 23, 2008. Take Back Your Time has launched a new web site (www.right2vacation.org) to help Americans get what they want. The poll found 69% of Americans saying they would support a paid vacation law, with the largest percentage of respondents favoring a law guaranteeing three weeks vacation or more. Take Back Your Time advocates a three-week paid vacation law. Americans under 35 (83%), African-Americans (89%), Hispanic-Americans (82%), and low-income Americans (82%) were the strongest supporters of such a law, as were residents... Read More →
Media Buzz Member Press Releases New & Different Partner News Spotlight: SustainabilityGreen Living Project™ Launches Sustainability Platform
July 29, 2008
New media production and marketing company documents unique and successful sustainability projects across Africa and North America in 2008 Los Angeles, CA (July 29th, 2008) – Green Living ProjectTM is a media production, marketing, and entertainment company that showcases sustainability initiatives. The company officially launched today its unique sustainability platform to market and promote stories about successful sustainability projects around the globe. Through multi-media production and distribution strategies, Green Living Project aims to educate and inspire individuals and communities to adopt a more sustainable lifestyle. In 2008, Green Living Project (GLP) highlights Africa, documenting sustainability projects administered by leading non-profits, conservation organizations, travel companies, eco-lodges, local tourism boards, and private companies. The project themes include renewable energy, urban sustainability, responsible tourism, green building, organic farming, community... Read More →
Member Press Releases Travel & Outdoor GearMountain Khakis, Trango & Walkstool Join Outdoor Prolink
July 21, 2008
BOULDER, Colo. (July 2008) - OutdoorProlink.com, the online industry-purchase program, is pleased to announce that Mountain Khakis, Trango climbing equipment and Walkstool outdoor stools have joined 40 other companies who offer their high-quality products to professionals through their website. Mountain Khakis, Trango and Walkstools’ entire product offerings are now available for purchase through OutdoorProlink.com. “Mountain Khakis and Trango are brands that our outdoor industry professionals have been constantly asking for,” said Gareth Richards, owner of Outdoor Prolink. “Our partnership with Mountain Khakis and Trango allows us to make their excellent products available to our customers.” Walkstool is a Swedish brand that produces the world’s only telescopic 3-legged stool. About Outdoor Prolink OutdoorProlink.com is an e-commerce program that offers a wide variety of high-end products at discounted prices to outdoor industry professionals –... Read More →
ATTA Member ProfilesLifetree Adventure
July 18, 2008
The people of Lifetree Adventures have been leading service trips for more than 30 years. Lifetree Adventures is part of Group Workcamps Foundation, a non-profit 501 (c) (3). Our goal at Lifetree Adventures is to create a perfect blend of adventure vacation with Christian service. The relationships we have with our service partners enables travelers to serve people directly with projects that our partners value…some of our current projects that you can help with are building a church or home, working in a day camp for kids, help feed whole neighborhoods, or teach English to school children. Since adventure is such a crucial component to our trips there will also be plenty of time for such activities as zip-line, horseback riding, river rafting, and experiencing truly authentic cultural encounters just to name a few. You also won’t have to sacrifice a warm bed for sleeping on a cot in cold room either. We make sure that you have comfortable lodging, often times considered four (4) star... Read More →
New SEO (Search Engine Optimization) Primer Available to ATTA Members
July 18, 2008
Adding to the value in members’ collection of knowledge resources, the Search Engine Optimization Business Primer, prepared by Marketek LLC, has been updated for 2008. The update includes the latest search engine trends, and a new section on critical ongoing tasks. This Primer addresses common topics about search engines and includes first steps to boost your web presence. To access the primer, log in to the business primer section on your Member’s Only site. Questions on how to access? Please contact ATTA Membership Administrator Murray Bartholomew at murray@adventuretravel.biz. Read More →
ATTA Press ReleasesAlley Named to ATTA Business Development Team
July 18, 2008
(SEATTLE) – July 18 2008 – Lisa Alley, with expertise in international economic development, has joined the global Adventure Travel Trade Association (ATTA) as a business development manager to focus primarily on membership growth and business development initiatives in the Nordic nations, Mexico, Central America, and in South East Asia. In her new role, Alley is responsible for driving ATTA membership development, with emphasis on international tour operators and accommodations, as well as support sales efforts for the ATTA’s major industry events, including its annual Adventure Travel World Summit events (www.adventuretravelworldsummit.com). She joins ATTA Vice President of Business Development Chris Chesak who has overseen the ATTA’s recent spate of membership growth, which has doubled in less than one year to nearly 500 members worldwide. Alley has worked with various government-sponsored development programs and... Read More →
Member Press Releases New & DifferentB & R’s “DESTINATIONS AT RISK”
July 17, 2008
Butterfield & Robinson presents the start of a new trip series Toronto, Canada – Butterfield & Robinson’s newest program is proof positive that the active travel experts are in a state of constant innovation. Destinations at Risk trips veer away from the company’s traditional model to focus on educational travel experiences that highlight species, cultures or habitats at risk. The trips are designed to be balanced learning adventures, offering insider views of the changing world in order to build awareness. On-trip experts will be key influencers and authorities in the field, and may include scientists, environmentalists, native leaders, politicians, naturalists, top educators and business leaders. The series’ inaugural departure is both close to home and internationally relevant. The Athabasca Oil Sands 2008 Discovery Trip will be hosted by George Butterfield himself, and will feature special guest Ed Burtynsky. This renowned photographer, who famously captures human-altered... Read More →
Spotlight: Sustainability Trade Events2008 Travelers’ Philanthropy Conference Program Announced
July 17, 2008
Washington, DC – July 17, 2008: The 2008 Travelers’ Philanthropy Conference, taking place in Arusha, Tanzania December 3-5, 2008 will feature an exclusive half-day Short Course on how to establish and manage a travelers’ philanthropy program and the premier of a new documentary film. The newly released conference program includes 27 workshops on a wide range of current topics as well as plenary sessions. The workshops feature three main streams including: Travelers’ Philanthropy: Contribution to Conservation; Travelers’ Philanthropy: Investing in Communities and Development; and Travelers’ Philanthropy: Trends and Cross Cutting Issues. Eight optional, pre- and post- conference safaris that combine game viewing and other tourism act ivities with visits to community projects supported by tour operators will also be available at a discount for participants, friends, and family. “This conference marks the most comprehensive examination to-date of travelers’... Read More →
Member Press Releases New & Different Trade EventsAdventures in Travel Expo Launches Seattle Event this Fall
July 17, 2008
Philippe Cousteau, Arthur Frommer and Richard Bangs, early keynotes for September 13 and 14 event SEATTLE, July 17, 2008 — Unicomm LLC., organizers of the nation’s largest series of Travel & Adventure shows, has announced plans to extend its Adventures in Travel Expo (ATE) brand to the Seattle market, hosting an event at the Washington State Convention & Trade Center on September 13 and 14, 2008. Presented by The Seattle Times and the Seattle Post-Intelligencer, organizers will leverage the very lucrative Seattle-Tacoma DMA. “Seattle is one of the largest media markets in the country with a high income population that is very involved with outdoor and leisure activities,” stated John Golicz, Unicomm’s CEO. “This is a great opportunity for travel marketers to expand market share in Seattle, which increasingly serves as a main gateway to the Asia/Pacific region and Canada as well as an emerging market for the Caribbean and Latin America.” Unicomm... Read More →
ATTA Events By the Numbers Must Read/ViewState of the Economy Discussion at ATTA Regional Meetings Reveals Moderate Concern
July 7, 2008
(Seattle) – July 2008 – In Berkeley, California, Seattle, Vancouver, Wash., Boston and New York City between May 30th and June 26th, ATTA hosted nearly 150 adventure travel industry professionals at its Regional Networking Events. With two Adventure Travel World Summits away from U.S. soil in 2008, ATTA stepped up its commiment to major markets throughout the U.S. On July 8th, the ATTA will host yet another regional networking event, this one in the Boulder/Denver market, and another in August during the Outdoor Retailer Trade Show in Salt Lake City. While the ATTA takes the opportunity to update adventure travel industry executives (comprising tourism boards, tour operators, agents, transportation sector, accommodations, media and others), the primary objectives of the meeting include creating a lively community of those who are active in influencing the industry and to discuss pressing industry issues. At each of the ATTA’s second quarter meetings (earlier this year,... Read More →
